---
title: "Hawaiian-Inspired Shaka Bowl Partners with Oakscale"
url: https://burnaze.com/article/004fa9da-f9b2-4c2f-bf0f-110936bce9b5
source: "Franchising.com"
original_url: https://www.franchising.com/news/20211007_hawaiianinspired_shaka_bowl_partners_with_oakscale.html
category: "Fast casual"
industry: "Restaurants"
segment: "Fast casual"
topics: ["Development & multi-unit"]
published: 2021-10-07T12:00:00.000Z
modified: 2026-11-01T02:12:01.094Z
image: https://images.unsplash.com/photo-1497366216548-37526070297c?w=1600&q=80&auto=format&fit=crop
---

# Hawaiian-Inspired Shaka Bowl Partners with Oakscale

**TL;DR:** Shaka Bowl, a Hawaiian-inspired fast casual health eatery, partners with Oakscale to expand its menu and locations. The partnership aims to amplify Shaka Bowl's brand, which has resonated with the Hoboken community through its healthy and sustainable offerings.

*originally published in Franchising.com on 2021-10-07. [Read the original](https://www.franchising.com/news/20211007_hawaiianinspired_shaka_bowl_partners_with_oakscale.html).*

## Story

The population of Hoboken embraced the Hawaiian way that the sisters had brought to them, and the sisters soon expanded their menu and opened a second Hoboken location less than a mile from their first to cater to the rising demand.

Shaka has since developed into a restaurant known for far more than acai bowls and smoothies. Their expanded menu includes an entire coffee bar, house-made baked goods, oatmeal, tacos (breakfast & lunch), and offers seasonal LTO's. Every single key ingredient that goes into their offerings is prepared in-house daily from fresh and natural ingredients while also catering to every dietary need in the era of dietary needs. Their packaging and straws are also 100% sustainable, as the Hawaiian way extends beyond their customers, to planet earth as well.

To add to their impressive restaurants in Hoboken (a market that is only one square mile), Shaka Bowl is also home of Food Network Chopped champion, Kiersten Gormeley. As the Head Chef at Shaka Bowl, she arrived on set for the episode that aired in late May 2021, to discover her competitors were 3 men, all her senior, with extensive experience in the restaurant industry. Gormeley, who never attended culinary school, proceeded to show off her natural skills and take home the trophy.

With Kiersten at the helm of Shaka’s culinary efforts, Shaka Bowl is always keeping it’s menu as fresh as it’s food, with exciting limited time offers such as the fan favorite Cinnamon Toast Crunch Smoothie in the winter or Coconut Mango Shrimp Tacos in the summer.

Culinary creativity such as this is why Shaka Bowl has been featured in Forbes, The Digest, and several other media outlets, in addition to catering for clients such as Bloomingdales, GOAT, Snapchat, Forbes, Shutterstock, and many more.

Sisters Kiersten and Krista have brought their brother Eric into the fold as the CEO of Shaka Bowl. Eric Gormeley brings a wealth of experience in construction and real estate development as the CEO of Deugen Development, also based out of Hoboken, New Jersey.

Oakscale CEO, Joshua Kovacs explains, “Shaka Bowl has built a fresh brand that has clearly resonated with the Hoboken community. They’ve found a winning formula of creating meals that are healthy for you, can cater to all dietary needs, and are packaged in an environmentally friendly way. Oakscale's goal has always been to amplify brands that are progressive in practice, and in the restaurant industry Shaka Bowl is ahead of the curve with their emphasis on nutritional value and sustainability.“

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- location expansion (topic)
- partnership (topic)
- Forbes (company)
- sustainability (topic)
- menu expansion (topic)
- Snapchat (company)
- Joshua Kovacs (person)
- Hoboken (location)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20211007_hawaiianinspired_shaka_bowl_partners_with_oakscale.html). Summarized by Burnaze (https://burnaze.com/article/004fa9da-f9b2-4c2f-bf0f-110936bce9b5).
