---
title: "Social Media for Franchise Lead Generation"
url: https://burnaze.com/article/00d4cc3a-a475-4d34-a94f-74f958bb007f
source: "1851 Franchise"
original_url: https://1851franchise.com/social-media-for-franchise-lead-generation-4256
category: "Suppliers"
industry: "Franchise Industry"
segment: "Suppliers"
topics: ["Technology"]
published: 2016-04-14T00:19:00.000Z
modified: 2026-11-01T03:18:42.140Z
image: https://images.unsplash.com/photo-1581090464777-f3220bbe1b8b?w=1600&q=80&auto=format&fit=crop
---

# Social Media for Franchise Lead Generation

**TL;DR:** A franchise development expert shared tips on using Snapchat codes for lead generation. Scott, a franchise development expert, has experience working with Jan-Pro International and Maid Right Franchising.

*originally published in 1851 Franchise on 2016-04-14. [Read the original](https://1851franchise.com/social-media-for-franchise-lead-generation-4256).*

## Story

With over 14 years of experience in franchise development and executive management, Scott is responsible for all domestic and international franchise development for Jan-Pro International and Maid Right Franchising. Previously Scott served as EVP of Desjoyaux Pools, the world’s largest pool manufacturer. He has also been a master franchisor for Fitness Together Franchise Corp, New York. Scott’s background also includes serving as V.P with FranConnect, and currently serves on the marketing committee of the Southeast Franchise Forum. He is an IFA Certified Franchise Executive.

Deb shares how Snapchat codes (actually a QR code) is used by scanning Snapchat profile (yellow square with a ghost-shaped photo inside) to follow Snapchat users. Note: Deb and Jack will dig a little deeper in the use of Snapchat for business with upcoming guest Sarah Shah.

## Entities

- 1851 Franchise (publication)
- Franchise Industry (sector)
- franchise development (topic)
- IFA (company)
- social media (topic)
- lead generation (topic)
- FranConnect (company)
- JAN-PRO (company)
- Snapchat (company)
- Maid Right (company)
- Fitness Together (company)

---
Originally reported by 1851 Franchise (https://1851franchise.com/social-media-for-franchise-lead-generation-4256). Summarized by Burnaze (https://burnaze.com/article/00d4cc3a-a475-4d34-a94f-74f958bb007f).