---
title: "Crisp & Green Expands With First Indiana Location"
url: https://burnaze.com/article/0254f5be-e87c-45fb-a567-7580fb255dba
source: "Franchising.com"
original_url: https://www.franchising.com/news/20240719_crisp__green_expands_with_first_indiana_location.html
category: "Restaurants"
industry: "Restaurants"
topics: ["Development & multi-unit"]
published: 2024-07-19T12:00:00.000Z
modified: 2026-10-31T18:45:05.880Z
image: https://images.unsplash.com/photo-1555396273-367ea4eb4db5?w=1600&q=80&auto=format&fit=crop
---

# Crisp & Green Expands With First Indiana Location

**TL;DR:** Crisp & Green is expanding into Indiana with its first location in Evansville, as part of its strategy to bring healthy options to communities. The new restaurant is owned by Orange to Green LLC, which is also a franchise owner of Orangetheory Fitness.

*originally published in Franchising.com on 2024-07-19. [Read the original](https://www.franchising.com/news/20240719_crisp__green_expands_with_first_indiana_location.html).*

## Story

Evansville will be the first Crisp & Green location in Indiana, a state that fits within their strategy to bring convenient, chef-crafted and seasonal items to communities seeking healthy options. The early demand for these options highlighted Indiana as a key area for expansion, giving Orange to Green LLC the timely opportunity to become Crisp & Green franchise owners.

“We had been looking for a fast-casual concept that fits with our personal values and our active lifestyle,” said Whitney, who along with Tyson, are Orangetheory Fitness franchise owners. “We believe that access to healthy and nutritious food will change the world for the better. We are so excited to officially join this movement with a partner like Crisp & Green.”

The new restaurant will host several events, including VIP preview events featuring complimentary food and a free outdoor fitness event hosted on-site and led by Orangetheory Fitness. In addition, the first 50 people in line for the morning events at 10:30 a.m. will receive a “Free Fresca for a Year” pass:

Crisp & Green was founded in 2016 by Steele Smiley, the franchisor's Founder and Executive Chairman. Smiley, a fitness industry veteran, originally created the company with one simple mission: to bring healthy, delicious and convenient food to his community. “Crisp & Green started with a very simple idea to make it easier for people to live a healthier life. We’ve created food that not only tastes amazing but fuels our guest’s active and busy lifestyles.”

Crisp & Green has partnered with Oakscale Franchise Partners, a fully integrated franchise sales organization (FSO). Oakscale Franchise Partners’ Chief Development Officer Joshua Kovacs was originally attracted to the brand because of the growing demand of franchisees looking to diversify with healthy concepts. Today, Crisp & Green has become an intriguing addition to the portfolios of multi-unit operators across the country.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- location expansion (topic)
- partnership (topic)
- indiana (location)
- Orangetheory Fitness (company)
- franchise owners (topic)
- healthy options (topic)
- Joshua Kovacs (person)
- Crisp & Green (company)
- Steele Smiley (person)
- Oakscale Franchise Partners (company)

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Originally reported by Franchising.com (https://www.franchising.com/news/20240719_crisp__green_expands_with_first_indiana_location.html). Summarized by Burnaze (https://burnaze.com/article/0254f5be-e87c-45fb-a567-7580fb255dba).