---
title: "Phenix Salon Suites signs 15-unit deal for Tennessee and Kentucky"
url: https://burnaze.com/article/038eab4b-6728-442a-9684-36a592b30310
source: "Global Franchise"
original_url: https://www.global-franchise.com/news/phenix-salon-suites-signs-15-unit-deal-for-tennessee-and-kentucky
author: "Kieran M"
category: "Hair & salon suites"
industry: "Beauty & Wellness"
segment: "Hair & salon suites"
topics: ["Development & multi-unit"]
published: 2020-11-11T12:10:00.000Z
modified: 2026-10-31T16:51:28.017Z
image: https://images.unsplash.com/photo-1551836022-deb4988cc6c0?w=1600&q=80&auto=format&fit=crop
---

# Phenix Salon Suites signs 15-unit deal for Tennessee and Kentucky

**TL;DR:** Phenix Salon Suites has signed a 15-unit development deal with Doug Cox to expand across Tennessee and Kentucky. The deal will bring Phenix Salon Suites to the Nashville, Knoxville, and Lexington regions, with the first location expected to open in Hendersonville by early 2021.

*By Kieran M, originally published in Global Franchise on 2020-11-11. [Read the original](https://www.global-franchise.com/news/phenix-salon-suites-signs-15-unit-deal-for-tennessee-and-kentucky).*

## Story

Phenix Salon Suites has announced a 15-unit development deal with multi-brand business owner and Nashville resident, Doug Cox.

Operating under Providence Salon Group, Cox will expand Phenix Salon Suites across Tennessee and Kentucky, with specific growth plans for the Nashville, Knoxville, and Lexington regions. The group’s first coworking complex for salon and wellness professionals is expected to open in Hendersonville by early 2021.

“Having grown many businesses over the years, Phenix Salon Suites stuck out as an extremely attractive concept to invest in,” said Doug Cox, who is leading Providence Salon Group alongside president and COO, Spencer Harp. “As talented, independent beauty professionals seek alternative salon settings, individual suite concepts are primed for long-term success.

“The design is optimal as it allows me to build relationships with my tenants and give them a safe, intimate, and socially-distanced space to work. I’m thrilled to lead the brand’s southern growth with support from a robust, innovative corporate team.”

Founded in 2007 by Gina Rivera, whose family has been in the salon industry since 1929, Phenix Salon Suites has its sights on both national and international development with multi-unit operators like Cox, in markets such as Houston, Chicago, Columbus, Detroit, Boston, Upstate New York, and New York City.

“We’re excited to have a seasoned businessman like Doug on board with Phenix Salon Suites as we expand our reach into Tennessee and Kentucky,” said Brian Kelley, president of Phenix Salon Suites. “The suite-based model has proven to be beneficial as it offers lifestyle professionals the safety and security of their own individual space allowing them to continue servicing their clients on a one-on-one basis.

“Phenix Salon Suites is a sustainable investment for those looking to expand their portfolio with a business model designed specifically to meet today’s challenges surrounding social distancing in the multi-billion-dollar health, wellness, and beauty industry. I’m confident that Doug’s strong ownership background will pair well with our model and that he will play an essential role in establishing a strong local brand presence.”

## Entities

- unit expansion (topic)
- Beauty & Wellness (sector)
- Global Franchise (publication)
- multi-unit development (topic)
- Kieran M (person)
- Tennessee (location)
- beauty and wellness (topic)
- Nashville (location)
- Kentucky (location)
- Phenix Salon Suites (company)
- Gina Rivera (person)
- Knoxville (location)

---
Originally reported by Kieran M, Global Franchise (https://www.global-franchise.com/news/phenix-salon-suites-signs-15-unit-deal-for-tennessee-and-kentucky). Summarized by Burnaze (https://burnaze.com/article/038eab4b-6728-442a-9684-36a592b30310).