---
title: "Beyond Juicery + Eatery Signs Lease for First Atlanta Location"
url: https://burnaze.com/article/0628a647-a50d-4c27-96dd-5561baca0e03
source: "Franchising.com"
original_url: https://www.franchising.com/news/20250421_beyond_juicery__eatery_signs_lease_for_first_atlanta_location.html
category: "Beverage & juice"
industry: "Restaurants"
segment: "Beverage & juice"
published: 2025-04-21T12:00:00.000Z
modified: 2026-10-31T17:56:15.869Z
image: https://images.unsplash.com/photo-1555396273-367ea4eb4db5?w=1600&q=80&auto=format&fit=crop
---

# Beyond Juicery + Eatery Signs Lease for First Atlanta Location

**TL;DR:** Beyond Juicery + Eatery has signed a lease for its first location in Atlanta, with entrepreneurs Ross Hare and Ricky Burch leading the development. The health-focused brand offers a variety of made-to-order juices, smoothies, and other healthy options.

*originally published in Franchising.com on 2025-04-21. [Read the original](https://www.franchising.com/news/20250421_beyond_juicery__eatery_signs_lease_for_first_atlanta_location.html).*

## Story

Seasoned entrepreneurs Ross Hare and Ricky Burch are spearheading this development in Atlanta. Hare, with over 40 years in business ownership, brings a wealth of operational expertise, while Burch, a former General Manager and veteran of the Buckhead Life Restaurant Group with more than two decades in the restaurant industry, provides a deep understanding of hospitality. Together, their backgrounds form the ideal team to represent Beyond Juicery + Eatery and introduce the health-focused brand to the Atlanta market.

“When Ross and I discovered Beyond Juicery + Eatery, we were immediately drawn to its mission of serving fresh, high-quality menu items,” said Burch. “The brand has built a reputation for customer service, and we knew it would be the perfect fit for greater Atlanta. We’re excited to bring a concept that prioritizes both health and hospitality, and we look forward to creating a welcoming space where guests can enjoy nutritious and delicious food.”

“This new location marks an exciting step in bringing Beyond Juicery + Eatery to a vibrant new community,” said Mijo Alanis, co-founder of Beyond Juicery + Eatery. “Beyond has become a healthy staple in each community our restaurants serve, and I’m confident the same will be true in Atlanta. Ricky and Ross have impressive backgrounds, and their dedication to helping strategically grow our concept makes them the perfect operators to introduce our brand to a new market.”

Beyond Juicery + Eatery offers a wide variety of made-to-order juices, smoothies, wraps, sorbet bowls, and salads. Beyond Juicery + Eatery restaurants continue to meet the increased demand for healthy, quick-service dining.

## Entities

- Franchising.com (publication)
- unit expansion (topic)
- QSR (sector)
- location expansion (topic)
- Atlanta (location)
- restaurant development (topic)
- Beyond Juicery + Eatery (company)
- Mijo Alanis (person)
- healthy dining (topic)
- Ross Hare (person)
- Ricky Burch (person)
- Buckhead Life Restaurant Group (company)

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Originally reported by Franchising.com (https://www.franchising.com/news/20250421_beyond_juicery__eatery_signs_lease_for_first_atlanta_location.html). Summarized by Burnaze (https://burnaze.com/article/0628a647-a50d-4c27-96dd-5561baca0e03).