---
title: "Pretzelmaker®️ Delivers a Fresh Burst of Flavor with New SOUR PATCH KIDS®️ Watermelon Lemonade"
url: https://burnaze.com/article/0b5169d8-ca52-41fa-9656-79390b12ef81
source: "Franchising.com"
original_url: https://www.franchising.com/news/20260707_pretzelmaker_delivers_a_fresh_burst_of_flavor_with_new_sour_patch_kids_wate.html
category: "Snacks & dessert"
industry: "Restaurants"
segment: "Snacks & dessert"
published: 2026-07-07T12:00:00.000Z
modified: 2026-10-31T14:43:32.990Z
image: https://images.unsplash.com/photo-1568901346375-23c9450c58cd?w=1600&q=80&auto=format&fit=crop
---

# Pretzelmaker®️ Delivers a Fresh Burst of Flavor with New SOUR PATCH KIDS®️ Watermelon Lemonade

**TL;DR:** Pretzelmaker is introducing a new limited-time beverage, SOUR PATCH KIDS Watermelon Lemonade, available at participating locations through August 30. The drink is a collaboration with the iconic candy brand SOUR PATCH KIDS and is designed to pair with Pretzelmaker's signature Pretzel Bites.

*originally published in Franchising.com on 2026-07-07. [Read the original](https://www.franchising.com/news/20260707_pretzelmaker_delivers_a_fresh_burst_of_flavor_with_new_sour_patch_kids_wate.html).*

## Story

Pretzelmaker is bringing a refreshing flavor experience with a new limited-time beverage that’s SOUR THEN SWEET® and seriously delicious. Available at participating locations through Aug. 30, guests can sip into summer with the all-new SOUR PATCH KIDS®ï¸ Watermelon Lemonade, available in both regular and frozen options at participating locations nationwide.

Inspired by the fan-favorite candy, the SOUR PATCH KIDS®ï¸ Watermelon Lemonade delivers a bold blend of juicy SOUR PATCH KIDS® Watermelon flavor and lemonade—the perfect complement to Pretzelmaker’s signature Pretzel Bites for the ultimate sweet-and-salty snack combination.

“We wanted to create a drink that was nostalgic and tastes like summer," said Katie Thoms, Vice President of Marketing for Pretzelmaker. “SOUR PATCH KIDS® is such an iconic candy, so partnering on this Lemonade felt like the perfect fit. Paired with our lemonade, the SOUR THEN SWEET® flavor is bold and seriously delicious.”

Since getting its start in 1991 as a single pretzel stand, fans have loved snacking on Pretzelmaker’s fresh-baked, hand-rolled Pretzel Bites and sipping on lemonade.

## Entities

- Franchising.com (publication)
- QSR (sector)
- menu pricing (topic)
- limited time offer (topic)
- brand partnership (topic)
- Pretzelmaker (company)
- Katie Thoms (person)
- beverage launch (topic)
- SOUR PATCH KIDS (company)

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Originally reported by Franchising.com (https://www.franchising.com/news/20260707_pretzelmaker_delivers_a_fresh_burst_of_flavor_with_new_sour_patch_kids_wate.html). Summarized by Burnaze (https://burnaze.com/article/0b5169d8-ca52-41fa-9656-79390b12ef81).