---
title: "Jabz Boxing Reveals a New Look"
url: https://burnaze.com/article/0cacf459-179b-4e0c-9635-13175663c924
source: "Franchising.com"
original_url: https://www.franchising.com/news/20210402_jabz_boxing_reveals_a_new_look.html
category: "Boutique fitness"
industry: "Fitness"
segment: "Boutique fitness"
published: 2021-04-02T12:00:00.000Z
modified: 2026-11-01T02:27:53.121Z
image: https://images.unsplash.com/photo-1571902943202-507ec2618e8f?w=1600&q=80&auto=format&fit=crop
---

# Jabz Boxing Reveals a New Look

**TL;DR:** Jabz Boxing has revealed a new look with a modernized brand and revamped messaging to signify strength in unity. The rebranding includes a new website, social media, and marketing collateral with a updated color palette.

*originally published in Franchising.com on 2021-04-02. [Read the original](https://www.franchising.com/news/20210402_jabz_boxing_reveals_a_new_look.html).*

## Story

Continuing to elevate the fitness brand on the exercise scene, the refresh presents Jabz with a modernized look and revamped messaging. The boxing-inspired, full-body circuit style workout studio announced its rebranding today, coinciding with the launch of its new Jabz Boxing website.

“Inside the four walls of our gyms, the soul…the spirit and vibe remain unchanged. This is the perfect time for us to present our brand in a bold, updated way that carries us into the future,” said Danielle Scott, Jabz Boxing Brand President. “The new look and messaging help us signify we are stronger together, and that truly defines what the brand is and where it is headed.”

Representing a new standard for group fitness brands, the new look initially is coming to life through Jabz Boxing’s social media platforms, its website, including location pages, new marketing collateral and with the release of a redesigned logo.

Offering the same unrivaled HIIT classes clients have come to love, Jabz’s new look and feel will advance the brand and reaffirm its powerful resonance in the communities it serves. The updated color palette, which utilizes striking gold and forest green accents against black, white and gray backdrops, provides a mature, modern look for the industry’s leading boxing-inspired boutique gym.

Inspiring strength both in and out of the ring, Jabz immerses members in an energizing environment where workouts are led by supportive, nationally certified coaches. No matter who you are, your background or current fitness level, you belong in the Jabz ring. Its new branding, logo and company website better represent Jabz and its invitation to the public to “Come as You Are, Leave Stronger.”

## Entities

- Franchising.com (publication)
- Fitness (sector)
- fitness industry (topic)
- marketing strategy (topic)
- rebranding (topic)
- brand refresh (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20210402_jabz_boxing_reveals_a_new_look.html). Summarized by Burnaze (https://burnaze.com/article/0cacf459-179b-4e0c-9635-13175663c924).