--- title: "The 6 Most Important Traits in Successful Threshold Brands’ Franchisees" url: https://burnaze.com/article/0ce82739-2d28-40fe-8d7b-eff2f4bd67cf source: "1851 Franchise" original_url: https://1851franchise.com/the-6-most-important-traits-in-successful-threshold-brands-franchisees-2720106 category: "Home Services" industry: "Home Services" topics: ["Development & multi-unit"] published: 2022-10-20T22:17:06.000Z modified: 2026-11-01T01:21:15.804Z image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/268d0707832adb29436275fefa3b932a3552.jpg --- # The 6 Most Important Traits in Successful Threshold Brands’ Franchisees **TL;DR:** Threshold Brands evaluates its candidates, focusing on self-starters, natural leaders, and customer-focused individuals to join its network in multiple markets nationwide. The brand seeks qualified franchisees with traits such as being coachable, patient, enthusiastic, and customer-focused. *originally published in 1851 Franchise on 2022-10-20. [Read the original](https://1851franchise.com/the-6-most-important-traits-in-successful-threshold-brands-franchisees-2720106).* ## Key facts - Threshold Brands seeks self-starters - Franchisees must be coachable - Patience is key to success ## Story As it continues to grow, multi-brand home services franchisor, Threshold Brands , is seeking qualified franchisees to join its network in multiple markets nationwide. While franchising is a great venture for intrinsically motivated, entrepreneurial-minded individuals, Threshold Brands is unique in the way it evaluates its candidates. ## Key franchisee traits “We focus heavily on working with franchise owners who are self-starters, natural leaders, coachable, patient, enthusiastic and customer-focused,” explained R. Scott Sutton , chief growth officer at Threshold Brands. “Experience in the home services industry, marketing or sales can be helpful, but that knowledge can also be taught. Leadership and patience, for example, are traits that are often deeply ingrained in a person and indicative of someone who will fit well with Threshold Brands’ existing team and values.” The brand underneath Threshold Brands are home services businesses. However, on a larger scale, they are people businesses. The corporate team is focused on supporting its franchisees in making their dreams come true, and the unit-level staff is interested in building strong relationships with clients and providing the best possible service. These are some of the most important qualities found in successful Threshold Brands franchisees. Franchising provides business owners with the proven business model and tried-and-true processes they need to succeed, but that alone cannot run a business. Once franchisees have these tools in hand, they must be willing and able to take action accordingly. Further, many of the Threshold Brands concepts provide a level of flexibility that traditional corporate or hourly jobs do not. Franchisees must be able to take advantage of this flexibility in a way that is not detrimental to the business, taking the initiative despite the fact that they might not be reporting directly to anyone on a day-to-day basis. Owning a business takes leadership, and many franchisees enlist a team to support operations at a unit level. Equipped with a business plan and resources crafted by experts, you can make the best decisions for your business, and you should lead your team accordingly. ## Franchise network success This trait is twofold, however, as it also promotes a franchisee’s success within the larger Threshold Brands franchise network. Franchise leaders connect across brands to help each other succeed, provide advice and think about the organization's future. Willingness to step up when another franchisee needs support or presenting new ideas to the team helps our franchisees maintain strong bonds. Being coachable is an absolute must for those working within a franchisee-franchisor dynamic. While some entrepreneurs like to take full control of their business and go in any direction they please, franchising comes with a bit more structure. Though this can be challenging for some, business owners who are truly coachable tend to see great success with franchising models. Great businesses aren’t built in a day, and franchise owners should not expect immediate success overnight. Those who can display patience and a willingness to stick to a plan can achieve more steady, healthy growth for their business. Threshold Brands is enthusiastic about its franchisees! Many members of the leadership team have echoed the sentiment, “We’re in the business of making dreams come true.” Franchisees who are just as enthusiastic about building their business, contributing to the network of franchise professionals and being a part of something bigger than themselves will fit right in. Threshold Brands’ franchisees work to repair or protect their clients’ greatest investment — the place they call home. Great customer service is one of the many tools business owners can use to cultivate strong relationships and recurring revenue; finding fulfillment in providing outstanding customer service allows our franchisees to keep this mission top of mind as they move through their everyday operations. Threshold Brands is focused on opening doors for franchisees, customers and employees to pursue their dreams. Threshold’s portfolio includes a growing number of franchised service brands, including Patio Patrol, Granite Garage Floors®, Heating + Air Paramedics®, MaidPro®, Men In Kilts®, Pestmaster®, Plumbing Paramedics®, Sir Grout®, USA Insulation® and Granite Garage Floors. More information about Threshold Brands and its franchising opportunities are available at ## Entities - 1851 Franchise (publication) - Home Services (sector) - franchising (topic) - leadership (topic) - Threshold Brands (company) - MaidPro (company) - Sir Grout (company) - Men In Kilts (company) - Pestmaster (company) - Heating + Air Paramedics (company) - USA Insulation (company) - Plumbing Paramedics (company) --- Originally reported by 1851 Franchise (https://1851franchise.com/the-6-most-important-traits-in-successful-threshold-brands-franchisees-2720106). Summarized by Burnaze (https://burnaze.com/article/0ce82739-2d28-40fe-8d7b-eff2f4bd67cf).