---
title: "Batteries Plus Showcases at 2025 Multi-Unit Franchising Convention"
url: https://burnaze.com/article/0da148ea-65a0-4d74-9f3e-8a0e80feb403
source: "Franchising.com"
original_url: https://www.franchising.com/news/20250326_batteries_plus_showcases_at_2025_multiunit_franchising_convention.html
category: "Specialty retail"
industry: "Retail"
segment: "Specialty retail"
topics: ["Development & multi-unit"]
published: 2025-03-26T12:00:00.000Z
modified: 2026-10-31T18:00:15.638Z
image: https://images.unsplash.com/photo-1524749292158-7540c2494485?w=1600&q=80&auto=format&fit=crop
---

# Batteries Plus Showcases at 2025 Multi-Unit Franchising Convention

**TL;DR:** Batteries Plus is attracting experienced multi-unit operators across diverse markets, with recent deals in Phoenix and Boston. The brand showcased its franchise opportunity to the Brazilian Franchise Association at an event in Miami Lakes, Florida.

*originally published in Franchising.com on 2025-03-26. [Read the original](https://www.franchising.com/news/20250326_batteries_plus_showcases_at_2025_multiunit_franchising_convention.html).*

## Story

Batteries Plus continues to attract experienced multi-unit operators across diverse markets. A prime example is the multi-unit developments in Phoenix, where Tony Lutfi, a seasoned franchisee, acquired 11 operating stores and signed a multi-unit deal to bring an additional seven locations to the area. During last year’s MUFC, Lufti was part of a panel that shared strategic approaches to vetting emerging brands and industries, how to understand the criteria to anticipate their success, and explore actionable steps to seamlessly add new brands to your expanding enterprise.

In addition to the Phoenix expansion, Batteries Plus is proud to highlight its recent multi-unit deal with Power Fortune, Inc. in the Boston area, further demonstrating the brand's appeal to experienced multi-unit operators throughout the country. The first Boston-area location is expected to open in spring of 2025, with additional locations planned for Dedham, Quincy/Braintree, and Brockton.

Established as a premier gathering for multi-unit franchise owners and operators, MUFC has evolved into a dynamic platform for sharing insights, fostering collaboration, and exploring the latest trends in the franchising space. Over the years, the conference has served as a catalyst for innovation, providing attendees with valuable networking opportunities, expert-led sessions, and inspirational keynotes. As the go-to event for multi-unit franchise professionals, the conference continues to play a pivotal role in shaping the future of the franchising industry.

Leading up to MUFC this past Friday, Batteries Plus hosted 58 members of the Brazilian Franchise Association at franchisee Jimmy Lipp's store in Miami Lakes, Florida. The immersive experience provided a firsthand look at Batteries Plus store operations, growing brand awareness with international investors looking to learn more about franchise opportunities in the United States. Victor Daher and Brandon Mangual, the brand’s Vice Presidents of Franchise Development, were also present to educate attendees on the franchise opportunity.

"This was a special opportunity to showcase the Batteries Plus franchise opportunity to our esteemed guests from the Brazilian Franchise Association,” said Daher. “The event not only demonstrates the global appeal of our brand but also underscores our commitment to fostering entrepreneurship across diverse markets."

## Entities

- Franchising.com (publication)
- franchise expansion (topic)
- Retail (sector)
- franchise opportunity (topic)
- Multi-Unit (company)
- multi-unit development (topic)
- Phoenix (location)
- Batteries Plus (company)
- Boston (location)
- Victor Daher (person)
- Tony Lutfi (person)
- Brandon Mangual (person)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20250326_batteries_plus_showcases_at_2025_multiunit_franchising_convention.html). Summarized by Burnaze (https://burnaze.com/article/0da148ea-65a0-4d74-9f3e-8a0e80feb403).