---
title: "Robeks Celebrates 30 Years of Smoothie Joy with a Throwback to 1996"
url: https://burnaze.com/article/0e4115ce-c8ac-4763-9908-cd6fd238a6a0
source: "Franchising.com"
original_url: https://www.franchising.com/news/20260611_robeks_celebrates_30_years_of_smoothie_joy_with_a_throwback_to_1996.html
category: "Beverage & juice"
industry: "Restaurants"
segment: "Beverage & juice"
published: 2026-06-11T12:00:00.000Z
modified: 2026-10-31T14:43:35.904Z
image: https://images.unsplash.com/photo-1568901346375-23c9450c58cd?w=1600&q=80&auto=format&fit=crop
---

# Robeks Celebrates 30 Years of Smoothie Joy with a Throwback to 1996

**TL;DR:** Robeks is celebrating its 30th anniversary with a throwback to its 1996 lineup, featuring various smoothies and other menu items. The company is also running a promotion where winners can receive a free medium smoothie weekly for 30 weeks.

*originally published in Franchising.com on 2026-06-11. [Read the original](https://www.franchising.com/news/20260611_robeks_celebrates_30_years_of_smoothie_joy_with_a_throwback_to_1996.html).*

## Story

The lineup includes smoothies, juices, acai bowls, artisan toasts, and Harmonious bites.

“At Robeks this isn’t just National Smoothie Day; it’s a celebration of three decades of health, happiness, and deliciousness, ”said Dave Hutchinson, vice president of marketing at Robeks. “We want to thank our fans for supporting us all these years. Come join us in celebrating the flavors that have kept people coming back for 30 years.”

On June 21st, the Classic smoothie lineup includes:

- *Hummingbird* that features passionfruit, banana, mango, and strawberries.

- *Strawnana Berry* with apple, banana, and strawberries.

- *Berry Brilliance* features a blend of apple, raspberry, blueberries, and banana.

- *Pina Koolada* combines papaya, pineapple, banana, and coconut.

- *Raspberry Romance* combines raspberry, strawberries, and banana.

- *Polar Pineapple* with papaya, pineapple, and strawberries.

- *Big Wednesday* with papaya, orange, pineapple, peaches, strawberries, and banana.

- *Mahalo Mango* with papaya, pineapple, and mango.

- *Passionfruit Cove* with passionfruit, peaches, strawberries, and pineapple.

- *South Pacific Squeeze* with orange juice, pineapple, strawberries, and banana.

During June, a promotion offers free medium smoothies to selected winners; one winner is chosen daily, with each winner receiving a free smoothie weekly for 30 weeks. Entry is via the Robeks Rewards app.

## Entities

- Franchising.com (publication)
- QSR (sector)
- anniversary celebration (topic)
- menu items (topic)
- Robeks (company)
- promotion (topic)
- smoothie lineup (topic)
- Dave Hutchinson (person)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20260611_robeks_celebrates_30_years_of_smoothie_joy_with_a_throwback_to_1996.html). Summarized by Burnaze (https://burnaze.com/article/0e4115ce-c8ac-4763-9908-cd6fd238a6a0).