---
title: "RockBox Fitness Targets Atlanta"
url: https://burnaze.com/article/15cb3cbf-f487-400d-975c-f80b26717ae0
source: "Global Franchise"
original_url: https://www.global-franchise.com/news/rockbox-fitness-targets-atlanta
author: "Global Franchise Team"
category: "Gym & HVLP"
industry: "Fitness"
segment: "Gym & HVLP"
published: 2018-12-10T12:23:00.000Z
modified: 2026-11-01T22:32:58.717Z
image: https://images.unsplash.com/photo-1571902943202-507ec2618e8f?w=1600&q=80&auto=format&fit=crop
---

# RockBox Fitness Targets Atlanta

**TL;DR:** RockBox Fitness has signed agreements to expand into the Atlanta area with two studios scheduled to open before the end of the year. The brand plans to open around 15 studios in the region over the next few years.

*By Global Franchise Team, originally published in Global Franchise on 2018-12-10. [Read the original](https://www.global-franchise.com/news/rockbox-fitness-targets-atlanta).*

## Story

Combat type fitness training concept RockBox Fitness has signed agreements to expand into the Atlanta area. Two studios are scheduled to open before the year end and around 15 are planned to open in the region over the next few years.

RockBox Fitness operates five locations in the Charlotte area. Three further studios will open between December 2018 and February 2019. Deals already signed mean that RockBox Fitness will be opening 20 more studios in five new states: Georgia, South Carolina, Tennessee, Arizona, and California.

Roger Martin, Co-Founder and CEO of RockBox Fitness, said “The Atlanta metro area presents an opportunity for us to bring our goal-oriented studio culture to a continuously growing city. Charlotte has embraced RockBox and all that it can offer, and we are confident that Atlanta will do the same and we’re excited for the first two studios to open.”

## Entities

- unit expansion (topic)
- Fitness (sector)
- Global Franchise (publication)
- international expansion (topic)
- fitness industry (topic)
- James Fell (person)
- Atlanta (location)
- master franchise (topic)
- RockBox Fitness (company)
- Roger Martin (person)

---
Originally reported by Global Franchise Team, Global Franchise (https://www.global-franchise.com/news/rockbox-fitness-targets-atlanta). Summarized by Burnaze (https://burnaze.com/article/15cb3cbf-f487-400d-975c-f80b26717ae0).