---
title: "Top Women in Franchising in 2024: Lisa Almeida"
url: https://burnaze.com/article/165c7c80-b9d8-40e1-9fc7-1f0d8f6ddb54
source: "1851 Franchise"
original_url: https://1851franchise.com/2024s-top-women-in-franchising-lisa-almeida-2725467
category: "Franchisors"
industry: "Franchise Industry"
segment: "Franchisors"
published: 2024-03-18T13:08:02.000Z
modified: 2026-11-01T01:09:57.706Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/92dfda330d20b00845b383d2908b3fd93747.jpg
---

# Top Women in Franchising in 2024: Lisa Almeida

**TL;DR:** Lisa Almeida, owner of Freedom Boat Club Jacksonville and St. Augustine, shares her journey in franchising and strategies for empowering female franchisees. She overcame initial doubts about her ability to do the job due to her gender.

*originally published in 1851 Franchise on 2024-03-18. [Read the original](https://1851franchise.com/2024s-top-women-in-franchising-lisa-almeida-2725467).*

## Story

1851 Franchise talked with Lisa Almeida, owner of the Freedom Boat Club Jacksonville and St. Augustine, about her journey in franchising, her accomplishments in the industry, and the strategies she suggests for franchisors looking to empower and support female franchisees this year.

“When they interviewed me for the job, they interviewed 12 people: 11 men and me. I would find out years later that the two people who interviewed me had already decided that a woman couldn’t do the job. Then they met me and I wowed them in the interview,” said Almeida. “It’s almost like they couldn’t say no to me — I checked all the boxes. Forget I’m a woman. Look at the qualifications of the person.”

## Entities

- 1851 Franchise (publication)
- Franchise Industry (sector)
- franchise ownership (topic)
- women in franchising (topic)
- empowering female franchisees (topic)

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Originally reported by 1851 Franchise (https://1851franchise.com/2024s-top-women-in-franchising-lisa-almeida-2725467). Summarized by Burnaze (https://burnaze.com/article/165c7c80-b9d8-40e1-9fc7-1f0d8f6ddb54).