---
title: "TechCrunch: Instagram tests letting users post Stories directly to WhatsApp"
url: https://burnaze.com/article/17375cff-9507-452a-b4e8-b5fa9b94e2e5
source: "1851 Franchise"
original_url: https://1851franchise.com/techcrunch-instagram-tests-letting-users-post-stories-directly-to-whatsapp-2705167
category: "Technology"
topics: ["Technology"]
published: 2018-01-04T13:08:24.000Z
modified: 2026-11-01T03:03:26.837Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/55e9ef5cee7ccaf90e5775027118a31a6084.jpg
---

# TechCrunch: Instagram tests letting users post Stories directly to WhatsApp

**TL;DR:** Instagram is testing a feature to post Stories directly to WhatsApp, expanding its features to another app. This decision may help increase the growth momentum of WhatsApp and drive daily traffic.

*originally published in 1851 Franchise on 2018-01-04. [Read the original](https://1851franchise.com/techcrunch-instagram-tests-letting-users-post-stories-directly-to-whatsapp-2705167).*

## Story

Facebook is planning to expand its Instagram Stories feature to another app. According to a recent article in TechCrunch , the social media giant is testing out a way to allow Instagram users to publish their stories onto WhatsApp. This follows the company's earlier decision to add the Stories function to Facebook.

The decision may be in part due to the popularity of WhatsApp abroad, nearly eclipsing the popularity of Facebook in some countries. Introducing Stories as an option may help increase the growth momentum of the app as well as drive daily traffic.

The integration will offer a more social aspect to WhatsApp and further tie together the apps owned by Facebook through a common feature. According to the article, the function is currently only being tested with a small user base.

## Entities

- 1851 Franchise (publication)
- General (sector)
- Facebook (company)
- Instagram (company)
- social media integration (topic)
- app expansion (topic)
- feature testing (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/techcrunch-instagram-tests-letting-users-post-stories-directly-to-whatsapp-2705167). Summarized by Burnaze (https://burnaze.com/article/17375cff-9507-452a-b4e8-b5fa9b94e2e5).