--- title: "Maid Right Positioned for Growth as Premium Service Brands Continues Aggressive Acquisition Strategy" url: https://burnaze.com/article/18021955-7bfb-44f6-83bc-879eabc8ed4b source: "1851 Franchise" original_url: https://1851franchise.com/maid-right-positioned-for-growth-as-premium-service-brands-continues-aggressive-acquisition-strategy-2718000 category: "Cleaning & maid" industry: "Home Services" segment: "Cleaning & maid" topics: ["Finance & M&A"] published: 2022-02-17T16:11:00.000Z modified: 2026-11-01T02:12:04.539Z image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/49a1e905908b5c244b8802a3ca5e0d1b5490.jpg --- # Maid Right Positioned for Growth as Premium Service Brands Continues Aggressive Acquisition Strategy **TL;DR:** Maid Right, a residential cleaning franchise under Premium Service Brands, saw a 24% systemwide sales increase and signed seven new franchisees in 2021. Premium Service Brands continues its aggressive acquisition strategy, having completed five acquisitions in less than 24 months. *originally published in 1851 Franchise on 2022-02-17. [Read the original](https://1851franchise.com/maid-right-positioned-for-growth-as-premium-service-brands-continues-aggressive-acquisition-strategy-2718000).* ## Story Maid Right, the residential cleaning franchise under the Premium Service Brands umbrella, is looking forward to a big year in 2022. With a steadily growing demand for reliable cleaning services following the COVID-19 pandemic, the brand saw systemwide sales increase 24% and signed seven new franchisees in 2021. Now, in addition to increased sales, Maid Right franchisees have even more opportunities for growth in 2022 as Premium Service Brands continues its aggressive acquisition strategy and solidifies itself as an emerging leader in the home-services segment. As Premium Service Brands wraps up a flagship year, the company is expanding its efforts to acquire more franchise brands positioned to benefit from their unique operational model proven to rapidly and exponentially accelerate franchisee growth. In 2021 Premium Service Brands saw its strongest year yet for acquisitions, which included the acquisitions of 67-unit tile and grout cleaning franchise The Grout Medic and 36-unit handyman franchise House Doctors in just one week, as well as junk removal franchise Rubbish Works in late 2020. So far in 2022, Premium Service Brands has already acquired 700-unit drain-cleaning and plumbing franchise Rooter Man, which will double the company’s current footprint. “The investments we’ve made in technology, training, operations and marketing have accelerated our overall growth faster than we anticipated, and that’s especially true for our newly acquired brands,” said CEO Paul Flick. “That industry-leading growth rate gives us a competitive advantage, so we’re dramatically increasing our efforts to find additional near-term acquisition targets.” Premium Service Brands has completed five acquisitions in less than 24 months, increasing its portfolio of home-service franchise brands to ten. With Premium Service Brands reaching new heights and expanding its footprint, Maid Right franchisees can leverage the backing and support of a steadily growing parent company. For example, Premium Service Brands has spent the past year building out its internal leadership team to ensure the company is prepared to fully support this rapidly growing system. The new hires include franchising industry veteran Mark Montini as Premium Service Brands’ Chief Marketing Officer, and Allison Zorich, the new President of Franchise Development. Plus, with more home services brands under the Premium Service Brands umbrella, franchisees have even more opportunities to grow vertically in their market with multiple concepts. This multi-brand investment strategy gives franchisees the opportunity to leverage their existing relationships to generate more business. Premium Service Brands’ Home. One Program, for example, offers prospective and existing franchisees an incentive to acquire multiple Premium Service Brands concepts and dominate their local market through multi-brand ownership. The initiative also includes a cross-promotional lead portal that allows franchise owners to build and leverage relationships within a single market and ensure that customers' ongoing home-services needs are always met. For example, if a Maid Right customer follows up about needing their house painted, franchisees can refer them to 360º Painting owners in the area, and vice versa. It isn’t only Premium Service Brands’ recent acquisitions that are positioning Maid Right owners for success. Many businesses are seeing an increased demand for high-quality cleaning services, according to a new study by ResearchAndMarkets.com, especially when it comes to green and sustainable cleaning services, as well as for disinfectants that can fight diseases. Maid Right appeals to this changing consumer demand with the use of fully eco-friendly and biodegradable products, as well as the brand’s MR Shield, a disinfecting mist that destroys 99% of germs, bacteria and viruses and protects surfaces even days after initial cleaning. Looking ahead to 2022, Flick says Maid Right is looking for qualified franchise partners to continue this momentum by expanding in available territories throughout the country in 2022. “A rising tide lifts all ships, and as Premium Service Brands gets bigger than ever and wraps up a record-setting year, there has never been a better time to partner with Maid Right,” said Flick. “The more we can satisfy the end user and provide existing franchise partners with more leads and revenue, the better we will perform overall. With plenty of market availability, a proven concept and the support of an experienced multi-brand parent company, prospective franchisees have a great opportunity to help Maid Right expand its footprint in 2022 and beyond.” ## Entities - 1851 Franchise (publication) - unit expansion (topic) - franchise growth (topic) - Home Services (sector) - home services (topic) - Premium Service Brands (company) - Maid Right (company) - Paul Flick (person) - House Doctors (company) - ResearchandMarkets.com (company) - acquisition strategy (topic) - RooterMan (company) --- Originally reported by 1851 Franchise (https://1851franchise.com/maid-right-positioned-for-growth-as-premium-service-brands-continues-aggressive-acquisition-strategy-2718000). Summarized by Burnaze (https://burnaze.com/article/18021955-7bfb-44f6-83bc-879eabc8ed4b).