---
title: "Barbecue at Home by Dickey’s Revamps E-Commerce Site"
url: https://burnaze.com/article/1954da56-1b73-4107-b2ea-1a80d1a682dd
source: "Franchising.com"
original_url: https://www.franchising.com/news/20210707_barbecue_at_home_by_dickeys_revamps_ecommerce_site.html
category: "Casual dining"
industry: "Restaurants"
segment: "Casual dining"
published: 2021-07-07T12:00:00.000Z
modified: 2026-11-01T02:26:04.797Z
image: https://images.unsplash.com/photo-1504674900247-0877df9cc836?w=1600&q=80&auto=format&fit=crop
---

# Barbecue at Home by Dickey’s Revamps E-Commerce Site

**TL;DR:** Barbecue At Home by Dickey's is revamping its e-commerce site to offer pre-selected boxes of restaurant-quality meats and unique rubs and seasonings. The new website will allow online shoppers to purchase customized boxes and access recipes and cooking methods.

*originally published in Franchising.com on 2021-07-07. [Read the original](https://www.franchising.com/news/20210707_barbecue_at_home_by_dickeys_revamps_ecommerce_site.html).*

## Story

Barbecue At Home is getting ready to launch a new, elevated website to showcase its craft sausages, curated boxes and unique rubs and seasonings.

Beginning July 6, online shoppers will have the ability to purchase pre-selected boxes of restaurant-quality meats with delicious recipes, such as Chili Cured Pork Belly, Pig Shooters and Coffee Rubbed Flat Ironed Steak. Or customers can shop a la carte and combine meats, craft sausages and sides to create a customized box fit for their ideal home barbecue experience. All boxes are shipped with frozen, portion-controlled cuts of meat in vacuum-sealed packaging.

In addition, on the revamped website, barbecue enthusiasts also have the option to select a cooking method – grilled, smoked, baked or roasted – and review recipes utilizing these smokin’ hot skills.

“We are proud to launch a user-friendly website that will bring our fans closer to the Dickey’s brand while having fun making our delicious meats and sides at home,” said Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. “With the ability to easily share and customize recipes with family and friends, this website adds a new element of engagement for our fans who are truly interested in learning ways to cook with our premium cuts of meat while trying the latest and greatest seasonings and sauces.”

Combining over 40 years of experience in the restaurant industry, Dickey’s Barbecue Pit Research and Development Chef Phil Butler and Chef Dan Wilk joined creative culinary forces to add several of Dickey’s fan favorites, along with their own signature dishes, totaling more than 60 recipes on the new website.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- Dickey's Barbecue Pit (company)
- Laura Rea Dickey (person)
- online shopping (topic)
- e-commerce site (topic)
- restaurant-quality meats (topic)
- unique rubs and seasonings (topic)
- customized boxes (topic)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20210707_barbecue_at_home_by_dickeys_revamps_ecommerce_site.html). Summarized by Burnaze (https://burnaze.com/article/1954da56-1b73-4107-b2ea-1a80d1a682dd).