---
title: "The Habit Burger Grill Launches Brand-New “Simple Crafts” Menu for a Limited Time Only"
url: https://burnaze.com/article/1aec2e64-be33-4053-b636-f7debf03de68
source: "Franchising.com"
original_url: https://www.franchising.com/news/20231026_the_habit_burger_grill_launches_brandnew_simple_crafts_menu_for_a_limited_t.html
category: "Burger"
industry: "Restaurants"
segment: "Burger"
topics: ["Marketing"]
published: 2023-10-26T12:00:00.000Z
modified: 2026-11-01T22:32:47.895Z
image: https://images.unsplash.com/photo-1555396273-367ea4eb4db5?w=1600&q=80&auto=format&fit=crop
---

# The Habit Burger Grill Launches Brand-New “Simple Crafts” Menu for a Limited Time Only

**TL;DR:** The Habit Burger Grill launches a limited-time Simple Crafts menu nationwide, featuring items such as a hot dog, grilled cheese, and BLT, all for $5. The menu was inspired by consumer demand for value and quality products.

*originally published in Franchising.com on 2023-10-26. [Read the original](https://www.franchising.com/news/20231026_the_habit_burger_grill_launches_brandnew_simple_crafts_menu_for_a_limited_t.html).*

## Story

Irvine, CA - Habit Burger Grill is delighted to announce that, in response to overwhelming consumer enthusiasm and demand, their Simple Crafts menu items will be available at participating restaurants across the nation, beginning November 1.

Expertly prepared with the freshest, premium ingredients, the Simple Crafts menu presents the following items - each available at just $5—all crafted to be simply delicious:

- **Chardog:** 100 percent beef hot dog, grilled to perfection and topped with grilled onions

- **Grilled Cheese:** Parmesan crusted sourdough filled with melty cheeses

- **BLT:** On toasted sourdough and filled with crispy bacon, shredded lettuce, and fresh tomatoes

Inspired by the desire to offer consumers a range of products that blend value and top-tier quality, The Habit Burger Grill's innovative Simple Crafts menu came to life. Following a successful trial run at select Southern California locations, it became evident that guests were thrilled with the simple, yet elevated menu options. This nationwide launch is an exciting milestone, exemplifying a tradition of innovation and commitment to quality in every menu item.

"At The Habit Burger Grill, our Charburgers are made with fresh ingredients, cooked to order, prepared and served with care,” said Jack Hinchliffe, Chief Marketing Officer of The Habit Burger Grill. “We've translated these principles into our Simple Crafts menu, bringing that same commitment to quality and freshness to a menu of simple, everyday favorites."

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- menu pricing (topic)
- limited time offer (topic)
- qsr (topic)
- The Habit Burger Grill (company)
- menu launch (topic)
- Jack Hinchliffe (person)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20231026_the_habit_burger_grill_launches_brandnew_simple_crafts_menu_for_a_limited_t.html). Summarized by Burnaze (https://burnaze.com/article/1aec2e64-be33-4053-b636-f7debf03de68).