---
title: "Houston Chronicle: Checkers & Rally's Grows Presence in Texas"
url: https://burnaze.com/article/1b28f0c8-c684-4c8b-8863-e071c1d58137
source: "1851 Franchise"
original_url: https://1851franchise.com/houston-chronicle-checkers-rallys-grows-presence-in-texas-9679
category: "Burger"
industry: "Restaurants"
segment: "Burger"
published: 2017-01-26T22:17:01.000Z
modified: 2026-11-01T04:13:48.428Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/26a10dfd6601e2fed79c5cba91e504d36981.jpg
---

# Houston Chronicle: Checkers & Rally's Grows Presence in Texas

**TL;DR:** Checkers & Rally's is expanding its presence in Texas with over two dozen locations slated to open in 2017. The brand first entered the market in 2015 and has seen success with its value burgers.

*originally published in 1851 Franchise on 2017-01-26. [Read the original](https://1851franchise.com/houston-chronicle-checkers-rallys-grows-presence-in-texas-9679).*

## Story

According to the Houston Chronicle, Checkers & Rally's has upwards of two dozen locations slated to open in 2017, with a handful constructed in the brand's new Model 4.0. Checkers & Rally's, known for its great food at an exceptional value, first entered the market in 2015 and has left locals hungry for more.

"A lot of people know our brand in Houston," Checkers & Rally's Director of Franchise Development, Bruce Kim told the Houston Chronicle. "Also, the Houston market is a great burger market but I think the one thing missing is a great value burger."

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- unit expansion (topic)
- texas (location)
- houston (location)
- Checkers (company)
- texas market (topic)
- value menu (topic)
- burger market (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/houston-chronicle-checkers-rallys-grows-presence-in-texas-9679). Summarized by Burnaze (https://burnaze.com/article/1b28f0c8-c684-4c8b-8863-e071c1d58137).