---
title: "Wetzel’s Pretzels, Twists into Dolphin Mall"
url: https://burnaze.com/article/1d5291a0-a8b3-4355-8d97-99db1e62372c
source: "Franchising.com"
original_url: https://www.franchising.com/news/20230418_wetzels_pretzels_twists_into_dolphin_mall.html
category: "Snacks & dessert"
industry: "Restaurants"
segment: "Snacks & dessert"
published: 2023-04-18T12:00:00.000Z
modified: 2026-11-01T00:53:21.269Z
image: https://images.unsplash.com/photo-1568901346375-23c9450c58cd?w=1600&q=80&auto=format&fit=crop
---

# Wetzel’s Pretzels, Twists into Dolphin Mall

**TL;DR:** Wetzel's Pretzels has opened a new location at Dolphin Mall in Miami-Dade County, Florida, as part of its expansion efforts in South Florida. The brand is known for its fresh-baked buttery pretzels and refreshing drinks.

*originally published in Franchising.com on 2023-04-18. [Read the original](https://www.franchising.com/news/20230418_wetzels_pretzels_twists_into_dolphin_mall.html).*

## Story

Wetzel’s joins more than 240 retail shops at Dolphin Mall in Miami-Dade County. The premier dining and entertainment center is now home to the brand’s signature fresh-baked buttery pretzels and refreshing drinks. It marks Roca’s first Wetzel’s Pretzels and is another indication of brand’s growing footprint in South Florida.

“No shopping trip is complete without stopping by Wetzel’s for a salty afternoon snack, and I couldn’t be more thrilled to bring handheld happiness to Dolphin Mall-goers,” said Roca. “As a Wetzel’s enthusiast, I am honored to be a part of the brand that allows me to achieve my personal and professional dreams.”

Pretzel passion for the concept spreads from its conventional mall locations to its nontraditional settings, including airports, stadiums, food trucks, convenience stores and big-box retailers like Walmart and Macy’s, providing new ways to ‘Bring Pretzels to the People’.

Known for its playful twists on the beloved soft pretzel, Wetzel’s offers a delicious blend of both tried-and-true menu items and pioneering options. Loyal fans of the brand can savor iconic favorites such as the Wetzel’s Original Pretzel paired with ice-cold lemonade or opt to satisfy their sweet tooth with buttery, gooey Cin-A-Bitz all baked fresh at the Dolphin Mall location.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- unit expansion (topic)
- Walmart (company)
- Wetzel's Pretzels (company)
- Macy's (company)
- south florida (topic)
- mall location (topic)
- food retail (topic)
- Dolphin Mall (location)

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Originally reported by Franchising.com (https://www.franchising.com/news/20230418_wetzels_pretzels_twists_into_dolphin_mall.html). Summarized by Burnaze (https://burnaze.com/article/1d5291a0-a8b3-4355-8d97-99db1e62372c).