---
title: "Bar Louie Launches Cocktails For A Cause to Support Children of Restaurant Employees"
url: https://burnaze.com/article/1f5c34a7-feec-42fa-bf22-7ec761a7c6a0
source: "Franchising.com"
original_url: https://www.franchising.com/news/20220412_bar_louie_launches_cocktails_for_a_cause_to_support_children_of_restaurant_.html
category: "Casual dining"
industry: "Restaurants"
segment: "Casual dining"
topics: ["Operations"]
published: 2022-04-12T12:00:00.000Z
modified: 2026-11-01T02:09:32.469Z
image: https://images.unsplash.com/photo-1568901346375-23c9450c58cd?w=1600&q=80&auto=format&fit=crop
---

# Bar Louie Launches Cocktails For A Cause to Support Children of Restaurant Employees

**TL;DR:** Bar Louie launched Cocktails For A Cause, donating $1 to Children of Restaurant Employees for every Wild Berry Margarita sold. The program aims to raise money for CORE, a non-profit that helps foodservice families in need.

*originally published in Franchising.com on 2022-04-12. [Read the original](https://www.franchising.com/news/20220412_bar_louie_launches_cocktails_for_a_cause_to_support_children_of_restaurant_.html).*

## Story

Now through July 5, guests at Bar Louie can drink for a good cause by enjoying the new Wild Berry Margarita. For every Wild Berry Margarita sold, Bar Louie will donate $1 to Children of Restaurant Employees (CORE), a non-profit that helps foodservice families bridge the financial gap during a qualifying crisis. To date, CORE has awarded financial grants to more than 1,500 families across the U.S.

Inspired by refreshing spring flavors, the Wild Berry Margarita is made with Don Julio Blanco Tequila, blackberry, strawberry, lime, Truly Wild Berry Hard Seltzer and blueberries with a Twang Nectarberry Rim and a lime wheel garnish.

With all of the marg’s berry goodness, guests might be rockin’ a blue mustache after drinking the Wild Berry Margarita. And Bar Louie is encouraging guests to wear it loud and proud by posting a photo with it using the hashtag #DONTHESTACHE and tagging @barlouie. Prefer to use a straw? No problem. Bar Louie has you covered with a blue mustache stirrer in each Wild Berry Margarita – so everyone can take a picture with a blue ‘stache!

“We’re excited to continue our Cocktails For A Cause program and look forward to raising money for CORE,” said Bar Louie CEO Tom Fricke. “The Wild Berry Margarita is seriously delicious, so we’re hoping to have a lot of people ordering it, resulting in more money raised for CORE. We also encourage guests to post their mustache as a way to help us spread the word about this fundraiser. CORE is an incredible organization that helps thousands of families in the restaurant industry and we’re proud to have the opportunity support their mission.”

Bar Louie launched Cocktails For A Cause last year as an arm of the brand’s giveback program, Louie Loves. As a result of last year’s Cocktails For A Cause fundraisers, Bar Louie raised over $295,000 for national and local charitable organizations.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- charity partnership (topic)
- Bar Louie (company)
- cocktail promotion (topic)
- restaurant fundraising (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20220412_bar_louie_launches_cocktails_for_a_cause_to_support_children_of_restaurant_.html). Summarized by Burnaze (https://burnaze.com/article/1f5c34a7-feec-42fa-bf22-7ec761a7c6a0).