---
title: "Edible® Opens Virginia Store in Danville"
url: https://burnaze.com/article/223e1f8f-5d05-403a-a64f-3862850ca853
source: "Franchising.com"
original_url: https://www.franchising.com/news/20211110_edible_opens_virginia_store_in_danville.html
category: "Beauty & Wellness"
industry: "Beauty & Wellness"
topics: ["Development & multi-unit"]
published: 2021-11-10T12:00:00.000Z
modified: 2026-11-01T02:15:32.926Z
image: https://images.unsplash.com/photo-1524749292158-7540c2494485?w=1600&q=80&auto=format&fit=crop
---

# Edible® Opens Virginia Store in Danville

**TL;DR:** Edible opens a new store in Danville, Virginia, with Paresh Suthar as the local owner. The store is located in a strip mall alongside Which Wich and Pie Five Pizza.

*originally published in Franchising.com on 2021-11-10. [Read the original](https://www.franchising.com/news/20211110_edible_opens_virginia_store_in_danville.html).*

## Story

The new store is located at 114 Sandy Court in a recently built strip mall alongside Which Wich Superior Sandwiches and Pie Five Pizza, with Paresh Suthar as the local owner of all three restaurant concepts. With over 30 years of managerial experience also operating the Super 8 hotel in Danville and Cavalier Pharmacare in Martinsville, Suthar looks forward to adding Edible® to his portfolio.

“My wife and I have always been lifelong fans of Edible® for both its sweet product offerings and strong emphasis placed on providing guests with memorable customer experiences,” said Suthar. “With more than 90% brand awareness across the country, it’s clear that the concept is loved by many others as well, which made it an easy decision to add Edible® to my existing restaurant property lineup in Danville. I’m looking forward to opening our doors soon and marking a special milestone for the brand in my home state of Virginia.”

The Danville store will feature Edible’s® new prototype design, which modernizes guests’ experiences and cultivates an atmosphere that brings the iconic arrangement process to life.

“We’re honored to be celebrating our 40th store opening in Virginia with Paresh leading the charge in Danville,” said Patricia Perry, vice president of franchise development at Edible®.

Edible® offers a variety of unique and inventive assortments of freshly made gifts with real fruit and gourmet chocolate. From arrangements and individual grab-and-go treats to bakery items and FruitFlowers®, each product is made fresh and can be picked up in-store or delivered by Edible’s delivery vans with contact-less delivery through its seamless e-commerce system.

Edible’s® franchise concept is designed to attract entrepreneurs with a proven track record in business, a strong connection to their community and an interest in multi-unit ownership.

## Entities

- Franchising.com (publication)
- Beauty & Wellness (sector)
- store opening (topic)
- multi-unit ownership (topic)
- Which Wich (company)
- Pie Five Pizza (company)
- franchise concept (topic)
- Danville (location)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20211110_edible_opens_virginia_store_in_danville.html). Summarized by Burnaze (https://burnaze.com/article/223e1f8f-5d05-403a-a64f-3862850ca853).