---
title: "Franchise Marketing Radio: Paris Baguette Signs More Franchise Agreements in Q1 of 2021 than in all of 2020"
url: https://burnaze.com/article/238fb667-d9b2-4eb0-94b2-0f4d46de4ad9
source: "1851 Franchise"
original_url: https://1851franchise.com/parisbaguette/franchise-marketing-radio-paris-baguette-signs-more-franchise-agreements-in-q1-of-2021-than-in-all-of-2020-2715465
category: "Signs"
industry: "Business Services"
segment: "Signs"
topics: ["Marketing"]
published: 2021-04-10T00:19:21.000Z
modified: 2026-11-01T02:26:06.924Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/2b24895f85628ca7bde9c75c00e3e4233388.jpg
---

# Franchise Marketing Radio: Paris Baguette Signs More Franchise Agreements in Q1 of 2021 than in all of 2020

**TL;DR:** Paris Baguette signed more franchise agreements in Q1 2021 than in all of 2020. The brand is looking to grow in the center of the country, in addition to its established presence on the east and west coasts.

*originally published in 1851 Franchise on 2021-04-10. [Read the original](https://1851franchise.com/parisbaguette/franchise-marketing-radio-paris-baguette-signs-more-franchise-agreements-in-q1-of-2021-than-in-all-of-2020-2715465).*

## Story

In a recent interview with Franchise Marketing Radio, Paris Baguette’s Chief Development Officer, Mark Mele, said the bakery cafe brand with nearly 90 U.S. locations had a strong start to 2021. Mele said Paris Baguette signed more franchise agreements in the first three months of the year compared to all of last year. But they’re not planning to slow down. Mele explained how they’re looking to grow not only on the east and west coasts where Paris Baguette has an established presence but also in the center of the country.

“We did a pretty good job of east coast, west coast but we’re filling in the center,” said Mele. “We have operations that are happening now in Utah, Phoenix and Denver.” Mele also named markets like Dallas, Huston, Austin, Miami, Orlando, and Chicago as target growth markets.

Mele also discussed how Paris Baguette’s development team is

Paris Baguette brand first arrived in the U.S. in 2005 and has growth into one of the premier franchise opportunities in its category. Paris Baguette’s primary mission, executed every day by its expert staff of bakers, cakers and baristas, is to share moments of joy with customers and help customers share moments of joy with their friends and family by providing world-class cakes, pastries, coffees, breads and other French-inspired bakery & café fare.

## Entities

- 1851 Franchise (publication)
- unit expansion (topic)
- Business Services (sector)
- brand growth (topic)
- franchise agreements (topic)
- Paris Baguette (company)
- Mark Mele (person)

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Originally reported by 1851 Franchise (https://1851franchise.com/parisbaguette/franchise-marketing-radio-paris-baguette-signs-more-franchise-agreements-in-q1-of-2021-than-in-all-of-2020-2715465). Summarized by Burnaze (https://burnaze.com/article/238fb667-d9b2-4eb0-94b2-0f4d46de4ad9).