--- title: "North Carolina-Based Multi-Unit Operator Opens New Zaxby's in Virginia" url: https://burnaze.com/article/2580a9bf-7bc1-4870-83dd-a196dc1ea425 source: "Franchising.com" original_url: https://www.franchising.com/articles/north_carolinabased_multiunit_operator_opens_new_zaxbys_in_virginia.html author: "Kerry Pipes" category: "Chicken" industry: "Restaurants" segment: "Chicken" topics: ["Development & multi-unit"] published: 2022-07-27T10:00:00.000Z modified: 2026-11-01T01:09:25.260Z image: https://imgs.franchising.com/art/articles/6940_plate.jpg --- # North Carolina-Based Multi-Unit Operator Opens New Zaxby's in Virginia **TL;DR:** A North Carolina-based multi-unit operator, Travis Kelley, has opened a new Zaxby's location in Virginia. The new location features innovative facility features and a double drive-thru layout. *By Kerry Pipes, originally published in Franchising.com on 2022-07-27. [Read the original](https://www.franchising.com/articles/north_carolinabased_multiunit_operator_opens_new_zaxbys_in_virginia.html).* ## Story Chester, Virginia has its first Zaxby’s restaurant courtesy of multi-unit operator Travis Kelley. The new location, which features a number of the brand’s facility innovations, was set to open this week. "We look forward to welcoming existing and new fans of Zaxby’s to our newly redesigned building with several innovative features to improve the overall dining experience for our guests," said Kelley, who is president of 1st and Goal Chester, LLC. “The look and feel of the new Chester store is different than any other Zaxby’s in the area.” The Zaxby’s location features indoor seating, exterior patio, and drive-thru service with a new, double drive-thru layout. 1st and Goal Chester, LLC is a Cary, North Carolina-based company that owns and operates six Zaxby's restaurants. Three of those locations are in Chesterfield County, Virginia. Kelley says he is looking to add units in the Chesterfield County area and has plans to open more stores throughout the state of Virginia. "We are extremely excited to be able to open this new location and provide upwards of 35 new employment opportunities to the Chester community," Kelley added. - Get Started in Franchising - Franchise Rankings & Awards - Franchise Sales & Development - Featured Franchise Stories Franchising.com is produced by Franchise Update Media. Franchise Update Media has its finger on the pulse of franchising with unrivalled audience intelligence and market driven data. No media company understands the franchise landscape deeper than Franchise Update Media. 1201 New York Avenue NW, Suite 300A Washington, DC 20005 PH. (408) 402-5681 - Franchisee Financing & Lending - Site Selection & Real Estate - Supply Chain & Procurement - Annual Franchise Development Report - Multi-Unit Franchising Conference - Franchise Growth & Marketing Conference - Franchise Leadership & Development Conference - Multi-Unit Franchisee Magazine - Franchise Update Magazine - Franchise Update Franchisor Report - Franchising Express Report - International Franchise Report - Multi-Unit Franchisee Report The multi-unit franchise opportunities listed above are not related to or endorsed by Multi-Unit Franchisee or Franchise Update Media Group. We are not engaged in, supporting, or endorsing any specific franchise, business opportunity, company or individual. No statement in this site is to be construed as a recommendation. We encourage prospective franchise buyers to perform extensive due diligence when considering a franchise opportunity. ## Entities - Franchising.com (publication) - Restaurants (sector) - unit expansion (topic) - restaurant opening (topic) - Kerry Pipes (person) - Virginia (location) - Zaxby's (company) - multi-unit operator (topic) - Chesterfield County (location) --- Originally reported by Kerry Pipes, Franchising.com (https://www.franchising.com/articles/north_carolinabased_multiunit_operator_opens_new_zaxbys_in_virginia.html). Summarized by Burnaze (https://burnaze.com/article/2580a9bf-7bc1-4870-83dd-a196dc1ea425).