---
title: "Bucks County Courier Times: Wireless Zone Owner Evolves Business As Cell Phone Technology Changes"
url: https://burnaze.com/article/26abdc7d-fb4b-43c7-952e-bb8811110e54
source: "1851 Franchise"
original_url: https://1851franchise.com/bucks-county-courier-times-wireless-zone-owner-evolves-business-as-cell-phone-technology-changes-5814
category: "Specialty retail"
industry: "Retail"
segment: "Specialty retail"
topics: ["Technology"]
published: 2016-09-13T22:17:00.000Z
modified: 2026-11-01T04:12:40.353Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/1ed9b137e52f15ffc603780bd52e6f429180160913141958.jpg
---

# Bucks County Courier Times: Wireless Zone Owner Evolves Business As Cell Phone Technology Changes

**TL;DR:** Wireless Zone franchisee Mike Sabbatini has adapted his business to keep pace with changing cell phone technology. He owns locations in Hamilton and Brick, New Jersey, and plans to open another location in Lawrenceville in October.

*originally published in 1851 Franchise on 2016-09-13. [Read the original](https://1851franchise.com/bucks-county-courier-times-wireless-zone-owner-evolves-business-as-cell-phone-technology-changes-5814).*

## Story

Cell phones and mobile devices have come a long way since the 1990's, and Mike Sabbatini has watched them evolve along with his business. Sabbatini, a franchisee for Wireless Zone - who has served on the company's franchise advisory council and has been inducted into the company's Hall of Fame - got his start with Circuit City during college in New Jersey and has grown along with the boom of mobile device technology.

“Profit is always obtained through helping customers first,” Sabbatini told the Bucks County Courier Times. “The strength of what we do is our staff. It’s not because our walls are painted a certain color or because we have a certain fixture. It’s because of the people in that store.”

Wireless Zone has nearly 400 locations across the country. Sabbatini owns locations in Hamilton and Brick, New Jersey, and plans to open another location in Lawrenceville in October.

## Entities

- 1851 Franchise (publication)
- Retail (sector)
- location expansion (topic)
- franchisee growth (topic)
- Wireless Zone (company)
- cell phone technology (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/bucks-county-courier-times-wireless-zone-owner-evolves-business-as-cell-phone-technology-changes-5814). Summarized by Burnaze (https://burnaze.com/article/26abdc7d-fb4b-43c7-952e-bb8811110e54).