---
title: "Joey’s Seafood Restaurants Hits One Out Of The Park With Summer Beer Batter Promotion"
url: https://burnaze.com/article/28d09cb6-3424-4863-80fd-556afacf92b6
source: "Franchising.com"
original_url: https://www.franchising.com/news/20200623_joeyrsquos_seafood_restaurants_hits_one_out_of_the.html
category: "Casual dining"
industry: "Restaurants"
segment: "Casual dining"
topics: ["Marketing"]
published: 2020-06-23T12:00:00.000Z
modified: 2026-11-01T02:35:29.446Z
image: https://images.unsplash.com/photo-1561758033-d89a9ad46330?w=1600&q=80&auto=format&fit=crop
---

# Joey’s Seafood Restaurants Hits One Out Of The Park With Summer Beer Batter Promotion

**TL;DR:** Joey's Seafood Restaurants is offering a limited-time Beer batter promotion starting July 6, featuring Molson Canadian. The promotion will be available at participating locations across Canada until August 31, 2020.

*originally published in Franchising.com on 2020-06-23. [Read the original](https://www.franchising.com/news/20200623_joeyrsquos_seafood_restaurants_hits_one_out_of_the.html).*

## Story

Calgary, AB - Starting July 6, customers at Joey’s Seafood Restaurants will have the option of Joey’s signature batter OR a limited-time Beer batter (Molson Canadian).

“Joey’s Seafood has a secret signature batter that has made our fish famous and Joey’s unique," says Joe Klassen, founder and CEO of Joey’s Only Franchising Ltd. "This is a classic addition to our recipe that we feel will garner excitement from beer batter purists.”

From July 6 - August 31, 2020, participating Joey’s Seafood Restaurants across Canada will be offering the option of beer in their batter as well as a beer gravy, flavoured with Molson Canadian.

With Take-Out being a higher percentage of sales than normal, we have created a special that feeds the family at home, like a summer picnic," says Dave Holland, Vice President of Marketing and Design, Joey's Seafood Restaurants.

Calgary-based Joey's is a pioneer and leader in the fast-casual seafood restaurant category in Canada. Its signature "Joey's Famous Fish & Chips" and "Fish Taco" has gained the company a North American reputation for preparing generous portions of high-quality seafood at affordable prices. Each Joey's franchise embodies the vision of its founder, Joe Klassen - to serve great seafood in a cozy neighbourhood seafood restaurant. Annually, Joey's serves more than 5.5 million guests system-wide through its 43 restaurants in Canada. In 2020, the company celebrates its 35th anniversary.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- limited time offer (topic)
- canada (location)
- menu promotion (topic)
- fast casual seafood (topic)
- beer batter (topic)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20200623_joeyrsquos_seafood_restaurants_hits_one_out_of_the.html). Summarized by Burnaze (https://burnaze.com/article/28d09cb6-3424-4863-80fd-556afacf92b6).