---
title: "Stories from the Front Lines: CDO Perspectives"
url: https://burnaze.com/article/296b9656-a03a-4846-8582-6c7efc66cbc9
source: "Franchising.com"
original_url: https://www.franchising.com/articles/stories_from_the_front_lines_cdo_perspectives.html
author: "Franchise Update"
category: "Franchisors"
industry: "Franchise Industry"
segment: "Franchisors"
published: 2020-08-15T08:00:00.000Z
modified: 2026-11-01T02:26:34.938Z
image: https://imgs.franchising.com/art/articles/5410_plate.jpg
---

# Stories from the Front Lines: CDO Perspectives

**TL;DR:** Franchise CDOs shared their strategies and plans for the next 90 days during the pandemic. A select group of franchise CDOs and development executives shared their perspectives on adapting to the pandemic.

*By Franchise Update, originally published in Franchising.com on 2020-08-15. [Read the original](https://www.franchising.com/articles/stories_from_the_front_lines_cdo_perspectives.html).*

## Story

Covid-19 has changed the way business is conducted, both today and for the foreseeable future, leaving franchise development teams scrambling to adapt their strategies, tactics and sales processes – beginning in mid-March when the reality and impact of Covid-19 became apparent, as well as their plans for the next 90 days. Here’s what a select group of franchise CDOs and development executives shared with us as they continue to shift gears to stay afloat in the wake of the pandemic.

- Christina Chambers , InXpress

- Pete Lindsey , Nikita Hair USA

- Tom Monaghan , Philly Pretzel Factory

- Eric Little , Right at Home

- Lori Merrall , Sola Salon Studios

- Paul Pickett , Wild Birds Unlimited

- Get Started in Franchising

- Franchise Rankings & Awards

- Franchise Sales & Development

- Featured Franchise Stories

Franchise Update Magazine: Issue 2, 2020

Franchising.com is produced by Franchise Update Media. Franchise Update Media has its finger on the pulse of franchising with unrivalled audience intelligence and market driven data. No media company understands the franchise landscape deeper than Franchise Update Media.

1201 New York Avenue NW, Suite 300A Washington, DC 20005 PH. (408) 402-5681

- Franchisee Financing & Lending

- Site Selection & Real Estate

- Supply Chain & Procurement

- Annual Franchise Development Report

- Multi-Unit Franchising Conference

- Franchise Growth & Marketing Conference

- Franchise Leadership & Development Conference

- Multi-Unit Franchisee Magazine

- Franchise Update Magazine

- Franchise Update Franchisor Report

- Franchising Express Report

- International Franchise Report

- Multi-Unit Franchisee Report

The franchise listed above are not related to or endorsed by Franchise Update or Franchise Update Media Group. We are not engaged in, supporting, or endorsing any specific franchise, business opportunity, company or individual. No statement in this site is to be construed as a recommendation. We encourage prospective franchise buyers to perform extensive due diligence when considering a franchise opportunity.

## Entities

- Franchising.com (publication)
- Franchise Industry (sector)
- franchise development (topic)
- covid-19 impact (topic)
- Wild Birds Unlimited (company)
- Paul Pickett (person)
- Philly Pretzel Factory (company)
- Sola Salon Studios (company)
- Lori Merrall (person)
- Christina Chambers (person)
- pandemic strategies (topic)

---
Originally reported by Franchise Update, Franchising.com (https://www.franchising.com/articles/stories_from_the_front_lines_cdo_perspectives.html). Summarized by Burnaze (https://burnaze.com/article/296b9656-a03a-4846-8582-6c7efc66cbc9).
