---
title: "5 Franchise Brands Winning at Video and Franchising"
url: https://burnaze.com/article/2a2c734c-f397-47fe-8473-047309893b3d
source: "1851 Franchise"
original_url: https://1851franchise.com/5-franchise-brands-winning-at-video-and-franchising-1968
category: "Franchisors"
industry: "Franchise Industry"
segment: "Franchisors"
topics: ["Technology"]
published: 2015-07-04T17:12:00.000Z
modified: 2026-11-01T12:20:56.322Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/42922e0cb16707d4453da6b644761a936468.jpg
---

# 5 Franchise Brands Winning at Video and Franchising

**TL;DR:** Several franchise brands, including Anytime Fitness, are utilizing videos for marketing and branding initiatives. These brands include Anytime Fitness, Buffalo Wings & Rings, Toppers Pizza, Alair Homes, and Smoothie King.

*originally published in 1851 Franchise on 2015-07-04. [Read the original](https://1851franchise.com/5-franchise-brands-winning-at-video-and-franchising-1968).*

## Story

**Anytime Fitness** The globally ranked fitness franchise has hit its stride with video uploads. The brand created a comprehensive recap of the Anytime Fitness Conference in 2012 and has only become more adventurous since. Anytime Fitness’s latest video, a hilarious musical parody, has viewers laughing loud and working out hard.

**Buffalo Wings & Rings** There are plenty of reasons to join the Buffalo Wings & Rings team as a franchisee, and the wing slingers boil them all down to an engaging three-minute video. Chockfull of clever animation and helpful infographics, Buffalo Wings & Rings' franchise video makes a great case for its business model while flaunting social media prowess.

**Toppers Pizza**

Toppers Pizza's franchise video gives viewers a glimpse into the day-to-day routine of the Wisconsin-based pizza peddlers. CEO Scott Gittrich gives viewers a tour of Toppers from the cubicle to the kitchen, embodying that inimitable Toppers whimsy all along the way. Whether you're a prospective franchisee or a pizza enthusiast, the video is brimming with entertaining tidbits and engaging content.

**Alair Homes** Not only does a dazzling video serve as the foundation of Alair Homes' dynamic website, it also glimpses into the vast realm of services that the homebuilder provides. Alair's homepage video takes the viewer from the blueprints to the housewarming in less than four minutes. Delve into the brand's YouTube channel for homeowner tips, customer testimonials and more.

**Smoothie King** As if first-class branding and phenomenal products are convincing enough, Smoothie King has created a series of franchise testimonial videos spotlighting some of its top dogs. The smoothie slingers also regularly post to its YouTube page, which features video updates from its race team, tantalizing ingredient breakdowns of new smoothies and more.

## Entities

- 1851 Franchise (publication)
- Franchise Industry (sector)
- Smoothie King (company)
- Toppers Pizza (company)
- Anytime Fitness (company)
- video marketing (topic)
- franchise branding (topic)
- franchise initiatives (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/5-franchise-brands-winning-at-video-and-franchising-1968). Summarized by Burnaze (https://burnaze.com/article/2a2c734c-f397-47fe-8473-047309893b3d).