---
title: "Gotcha Covered opens new location in South Florida"
url: https://burnaze.com/article/2a79e828-ce30-49dc-99a3-99a705ca9e9f
source: "Franchising.com"
original_url: https://www.franchising.com/news/20230113_gotcha_covered_opens_new_location_in_south_florida.html
category: "Home Services"
industry: "Home Services"
topics: ["Development & multi-unit"]
published: 2023-01-13T12:00:00.000Z
modified: 2026-11-01T01:02:56.247Z
image: https://images.unsplash.com/photo-1503387762-592deb58ef4e?w=1600&q=80&auto=format&fit=crop
---

# Gotcha Covered opens new location in South Florida

**TL;DR:** Gotcha Covered opened a new location in South Miami, providing premium window treatments and customer experience. The new center is owned and operated by Mercedes Garcia Otegui.

*originally published in Franchising.com on 2023-01-13. [Read the original](https://www.franchising.com/news/20230113_gotcha_covered_opens_new_location_in_south_florida.html).*

## Story

Gotcha Covered announces the opening of Gotcha Covered of South Miami. The new center is owned and operated by Mercedes Garcia Otegui.

With an emphasis on end-to-end consultations, this business will provide the best in soft and hard window treatments to homeowners in South Miami. The center will offer a variety of blinds, draperies, smart solutions and much more.

“At Gotcha Covered, we provide communities with premium window treatments while also creating the best customer experience,” said Paul Linenberg, president of Gotcha Covered. “Our franchise owners love helping homeowners and businesses create the perfect ambiance for their spaces, and we know Mercedes (Garcia Otegui) will provide the residents of Miami with an amazing experience.”

A mother of two, Otegui holds a master’s in studio arts for The University of Sydney, a certificate in business management from The University of California at Berkeley, and a post-baccalaureate diploma in counseling from The University of California at Berkeley.

Otegui has previous experience in real estate investment, corporate marketing, product development and entrepreneurship.

## Entities

- Franchising.com (publication)
- unit expansion (topic)
- Home Services (sector)
- home services (topic)
- franchise opening (topic)
- Gotcha Covered (company)
- Paul Linenberg (person)
- South Miami (location)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20230113_gotcha_covered_opens_new_location_in_south_florida.html). Summarized by Burnaze (https://burnaze.com/article/2a79e828-ce30-49dc-99a3-99a705ca9e9f).
