---
title: "Taco Bell Announces Return of Nacho Fries with Fake Movie Trailer Starring Emmy Winner Darren Criss"
url: https://burnaze.com/article/2c0828a0-684d-444c-9144-fcb529047679
source: "1851 Franchise"
original_url: https://1851franchise.com/taco-bell-announces-return-of-nacho-fries-with-fake-movie-trailer-starring-emmy-winner-darren-criss-2710185
category: "Mexican"
industry: "Restaurants"
segment: "Mexican"
published: 2019-06-07T20:15:00.000Z
modified: 2026-11-01T02:31:59.175Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/1c1c0508980216c9c1f0843d4f1c0c289998.jpg
---

# Taco Bell Announces Return of Nacho Fries with Fake Movie Trailer Starring Emmy Winner Darren Criss

**TL;DR:** Taco Bell is re-releasing Nacho Fries, a popular menu item, with a fake movie trailer featuring Darren Criss. The trailer, titled 'Chasing Gold', was released to announce the return of Nacho Fries, which was first launched in January 2018 and sold over 53 million orders in its first five weeks.

*originally published in 1851 Franchise on 2019-06-07. [Read the original](https://1851franchise.com/taco-bell-announces-return-of-nacho-fries-with-fake-movie-trailer-starring-emmy-winner-darren-criss-2710185).*

## Story

“The melt of your cheese brought me to my knees,” television star Darren Criss croons to his true love, Nacho Fries, in Taco Bell’s latest big-budget fake movie trailer.

The trailer for “Chasing Gold” was released yesterday by fictional movie studio Live Más Productions to announce the return of Taco Bell's wildly popular Nacho Fries. Criss lends veritable star power to the ad, as he's the former star of the musical show “Glee” and “The Assassination of Gianni Versace: American Crime Story,” the latter of which landed Criss a Best Actor Emmy last year.

Taco Bell first launched Nacho Fries in late January 2018 on its Dollar Cravings menu, according to Nation’s Restaurant News. The LTO was a major success, selling more than 53 million orders at 7,000 restaurants in its first five weeks. At a $1.29 price point, this is the fourth time that Taco Bell will again offer the 2019 MenuMasters winner.

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- Nation's Restaurant News (publication)
- Taco Bell (company)
- menu item (topic)
- marketing campaign (topic)
- nacho fries (topic)
- taco bell (topic)

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Originally reported by 1851 Franchise (https://1851franchise.com/taco-bell-announces-return-of-nacho-fries-with-fake-movie-trailer-starring-emmy-winner-darren-criss-2710185). Summarized by Burnaze (https://burnaze.com/article/2c0828a0-684d-444c-9144-fcb529047679).