---
title: "Bobby’s Burgers by Bobby Flay Sets the Standard for National Burger Month"
url: https://burnaze.com/article/2c364f69-b917-4efe-a018-d3e8d0282aba
source: "Franchising.com"
original_url: https://www.franchising.com/news/20260501_bobbys_burgers_by_bobby_flay_sets_the_standard_for_national_burger_month.html
category: "Burger"
industry: "Restaurants"
segment: "Burger"
published: 2026-05-01T12:00:00.000Z
modified: 2026-10-31T16:23:45.200Z
image: https://images.unsplash.com/photo-1504674900247-0877df9cc836?w=1600&q=80&auto=format&fit=crop
---

# Bobby’s Burgers by Bobby Flay Sets the Standard for National Burger Month

**TL;DR:** Bobby's Burgers by Bobby Flay is celebrating National Burger Month with a rotating menu, value-forward pairings, and a sweepstakes where ten winners will receive free burgers for a year. The celebration includes various in-restaurant deals and limited-time menu items throughout the month.

*originally published in Franchising.com on 2026-05-01. [Read the original](https://www.franchising.com/news/20260501_bobbys_burgers_by_bobby_flay_sets_the_standard_for_national_burger_month.html).*

## Story

This month-long celebration features a rotating menu, value-forward pairings and an exclusive Rewards Member sweepstakes, where ten lucky winners will receive Free Burgers for a Year.*

All existing Rewards Members, along with guests who join in May, will be automatically entered for a chance to win. Each purchase made throughout the month earns an additional entry, increasing chances of winning. Rewards will be deposited directly into the winners’ accounts and are redeemable at their convenience.

Guests can also enjoy a series of in-restaurant deals, including:

- May 1–3 (Kickoff): $9 Deal for Palace Classic 4-ounce Burger with regular or sweet potato fries

- May 4–10: Free regular or sweet potato fries with any burger purchase

- May 11–17: Buy One, Get One Burger Free of equal or lesser value

- May 18–24 (Memorial Day Week): $9 Deal for Palace Classic 4-ounce Burger with regular or sweet potato fries

- May 28 (National Burger Day): Signature Crunchburger® (4-ounce or 6-ounce) for $5.28

Limited-time menu items, including the Buffalo Burger and Dulce de Leche Milkshake, will be available through May 31.

## Entities

- Franchising.com (publication)
- QSR (sector)
- menu pricing (topic)
- rewards program (topic)
- limited time offers (topic)
- Bobby's Burgers (company)
- Bobby Flay (person)
- qsr promotions (topic)
- national burger month (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20260501_bobbys_burgers_by_bobby_flay_sets_the_standard_for_national_burger_month.html). Summarized by Burnaze (https://burnaze.com/article/2c364f69-b917-4efe-a018-d3e8d0282aba).