---
title: "franx youre cheating on your franchise funnel"
url: https://burnaze.com/article/2cbc9eca-8afe-4dae-a22c-77b2a1baecb9
source: "1851 Franchise"
original_url: https://1851franchise.com/franx-youre-cheating-on-your-franchise-funnel-2714481
category: "Franchise Industry"
industry: "Franchise Industry"
published: 2020-12-12T13:08:40.000Z
modified: 2026-11-01T01:47:06.467Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/fd25f400141fdfa7ab017b39e4d412309924.jpg
---

# franx youre cheating on your franchise funnel

**TL;DR:** A private Facebook group, FranX, is offering a mastermind for franchisees, franchisors, and suppliers. The article also discusses various franchise-related topics, including the growth of Pool Scouts and the advice of Jania Bailey, CEO of Frannet.

*originally published in 1851 Franchise on 2020-12-12. [Read the original](https://1851franchise.com/franx-youre-cheating-on-your-franchise-funnel-2714481).*

## Story

Franchisees, franchisors and suppliers -- make sure you join the FranX mastermind (private Facebook group) to get the inside scoop.

What Will Your Business Look Like 6 Months From Now?

We all have a tendency to over-index to the last crisis. We assume that tomorrow will be like today and tomorrow's challenges will be similar to todays.

So many are planning, adjusting, and reconfiguring their businesses for a future consumed by Zoom, online shopping, online classes, take-out …

But something else is happening and the future may be an opportunity for personal reconnection...shopping at the local bike shops, and community ultra gatherings...

Like you, we’re not sure either. But now is a great time to work with your team to evaluate and consider what your business may look like 6 months from now… and we’ve got the perfect planning tool (free) that can help get you there - thanks to our good friend and poker champion Annie Duke.

What are those chances of luck that may or may not go your way?

What hedges will you be putting in place to maximize success?

What are the sign posts and warning signs that you need to be looking for?

You can download the free planning guide here ...for more insights, you can watch the Annie Duke mastermind video, here .

Guy Fieri Raised $21.5 Million For Struggling Restaurant Workers, And It's A Major Lesson For Brands

McDonald’s Franchisees “Blindsided” by new charges for 2021

Pizza Factory Employee Becomes Franchisee

Shuckin’ Shack:

Shuckin' Shack Oyster Bar grew out of a vision for a local establishment that would appeal to families of all ages. A place where friends and family can enjoy fresh, delicious meals and creative cocktails in an environment that exudes relaxation. Shuckin' Shack offers its guests a "lifestyle experience" in addition to exceptional seafood. The brand started as a 900-square-foot shack in Carolina Beach, North Carolina, in 2007 and began franchising in 2014.

Until recently, 24-year-old Chris Perez says he’d never thought much about franchising. But after being laid off from Delta Airlines in March of 2020 due to COVID-19, owning his own business became an enticing prospect.

With the help of Atlanta-based FranBridge Capital , a private equity firm specializing in home services brands, Perez recently made the decision to sign on with pool repair and maintenance franchise Pool Scouts* * as the general manager of four territories in the Atlanta market.

With the number of people staying home and using their pools on an incline, Perez expects business to grow rather quickly. The young entrepreneur will be hands-on with his business servicing pools, meeting with customers and spreading brand awareness.

If you see Jania Bailey, CEO of Frannet , at a franchise conference, she has this advice for convincing her and her team to move your franchise forward.

The current crisis is not only accelerating the future… but also creating gaps connecting us to the past. Are drive-in movie theaters , board games , home-made bread baking making a comeback?

Back to the big idea (above) - don’t over-index your business to the current crisis...you may be missing the next big opportunity for your business and brand!

## Entities

- 1851 Franchise (publication)
- franchise growth (topic)
- Franchise Industry (sector)
- McDonald's (company)
- private equity (topic)
- Pool Scouts (company)
- FranNet (company)
- Shuckin' Shack (company)
- Pizza Factory (company)
- business planning (topic)
- Jania Bailey (person)
- Guy Fieri (person)

---
Originally reported by 1851 Franchise (https://1851franchise.com/franx-youre-cheating-on-your-franchise-funnel-2714481). Summarized by Burnaze (https://burnaze.com/article/2cbc9eca-8afe-4dae-a22c-77b2a1baecb9).
