---
title: "Majority Of Americans Say Their Company Culture Is ‘Broken'"
url: https://burnaze.com/article/2d210136-868d-4a4c-b4b5-5e8bea233b57
source: "Franchising.com"
original_url: https://www.franchising.com/articles/majority_of_americans_say_their_company_culture_is_broken.html
author: "Kerry Pipes"
category: "General"
published: 2022-05-18T08:00:00.000Z
modified: 2026-11-01T02:08:56.209Z
image: https://imgs.franchising.com/art/articles/6774_plate.jpg
---

# Majority Of Americans Say Their Company Culture Is ‘Broken'

**TL;DR:** A study by Blu Ivy Group found that 74% of employed Americans say their company culture is broken, citing issues such as leadership, lack of trust, and work-life balance. The study also found that 35% of respondents believe their workplace is 'Culture Conning', where companies market themselves as having inclusive cultures but fail to deliver.

*By Kerry Pipes, originally published in Franchising.com on 2022-05-18. [Read the original](https://www.franchising.com/articles/majority_of_americans_say_their_company_culture_is_broken.html).*

## Story

Many Americans feel their company culture is not what it should be, according to a new study by Blu Ivy Group. It’s a further indication that Americans’ personal and professional priorities have shifted since the Covid pandemic. Three-quarters (74%) of employed Americans could cite at least one aspect of their company culture that is “broken.”

The top answers cited were: leadership/management (28%), lack of trust between staff and management (23%), lack of work/life balance 23%, and an unsustainable workload (21%). About a third (35%) of those surveyed believe their workplace/employer is ‘Culture Conning,’ defined as a practice by which companies market themselves as having inclusive, employee-centric workplace cultures to recruit employees, but fail to deliver on that promise. Younger respondents (18-34) are significantly more likely to believe this (41%) than those aged 35-54 (34%) and especially those 55+ (27%).

One-in-five (22%) employed Americans, including three-in-ten (31%) under the age of 35, have left a position or a company due to ‘Culture Conning.’ Employees were asked what they value most about a company’s work culture. 31% ranked ‘purpose - feeling like the work I do is making a difference’ among their top three responses.

Purpose trumped vacation time (30%), management that’s responsive to the needs of workers (28%), opportunities for professional advancement and growth (22%), and ability to work remotely (19%) as top valued company work culture points. ‘Purpose’ was only topped by benefits (38%) and flexible work hours (33%.) “As a cornerstone of any employer brand strategy, companies need to take a close look at what their talent will receive in addition to perks and benefits.

It’s essential for employers in the post-pandemic workplace to connect the work of talent to both purpose and impact,” said Stacy Parker, managing director and co-founder of the Blu Ivy Group.

## Entities

- Franchising.com (publication)
- General (sector)
- Kerry Pipes (person)
- leadership (topic)
- company culture (topic)
- work life balance (topic)
- employee priorities (topic)

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Originally reported by Kerry Pipes, Franchising.com (https://www.franchising.com/articles/majority_of_americans_say_their_company_culture_is_broken.html). Summarized by Burnaze (https://burnaze.com/article/2d210136-868d-4a4c-b4b5-5e8bea233b57).