---
title: "Milex Complete Auto Care – Mr. Transmission’s Steve Sargent Named 2024 Franchisee of the Year"
url: https://burnaze.com/article/2f17b3b1-a504-42ce-bd3f-cafa876fa040
source: "Franchising.com"
original_url: https://www.franchising.com/news/20250225_milex_complete_auto_care__mr_transmissions_steve_sargent_named_2024_franchi.html
category: "Repair & maintenance"
industry: "Automotive"
segment: "Repair & maintenance"
published: 2025-02-25T12:00:00.000Z
modified: 2026-10-31T18:03:37.527Z
image: https://images.unsplash.com/photo-1450101499163-c8848c66ca85?w=1600&q=80&auto=format&fit=crop
---

# Milex Complete Auto Care – Mr. Transmission’s Steve Sargent Named 2024 Franchisee of the Year

**TL;DR:** Steve Sargent, a franchisee of Milex Complete Auto Care - Mr. Transmission, has been named 2024 Franchisee of the Year. He was recognized for his outstanding performance and contributions to the franchise network of Moran Family of Brands.

*originally published in Franchising.com on 2025-02-25. [Read the original](https://www.franchising.com/news/20250225_milex_complete_auto_care__mr_transmissions_steve_sargent_named_2024_franchi.html).*

## Story

Since joining Moran Family of Brands in 2018, Sargent has exemplified what it means to be an outstanding franchisee, prioritizing customer satisfaction, brand loyalty, and franchisee collaboration. After a decades-long career in pharmaceutical sales, he transitioned to the automotive industry to reduce his travel, spend more time with his family, and take control of his future. Recognizing that trust and transparency are the cornerstones of a successful business, he has built his Milex Complete Auto Care – Mr.

Transmission shop into a model of efficiency and outstanding service. His approach focuses on educating customers, fostering clear communication, and ensuring every visitor feels valued and informed.

Beyond his own shop, Sargent actively contributes to the franchise network of Moran Family of Brands, playing a key role in the success of the parent company. As Secretary of the Franchise Advisory Board, he advocates for franchisees, mentors new owners, and collaborates with leadership to refine business practices.

“It’s a privilege to be recognized as an IFA Franchisee of the Year,” said Sargent. “Owning my own business has been a rewarding journey, allowing me to serve my community, build lasting relationships with customers, and collaborate with an outstanding network of franchisees. This award is a reflection of the dedication of my entire team, and I look forward to continuing to grow alongside them and contributing to the success of both my business and the wider franchise network.”

The Franchisee of the Year awards recognize leading franchise owners from IFA member brands whose outstanding performance and contributions help protect, enhance, and promote the franchise business model. Nominated by their parent company, individuals are selected for their service to their communities, fostering a strong and vibrant workforce, opening the doors for career growth and entrepreneurship, and supporting their fellow franchisees.

“We’re proud to have Steve as part of the Moran Family of Brands network as he is an exemplary franchisee who is well deserving of this recognition,” said Barbara Moran-Goodrich, CEO of Moran Family of Brands. “Steve has not only built an outstanding business but has also played an instrumental role in our system as a whole. The recognition as IFA Franchisee of the Year is a testament to his hard work and passion for excellence.”

## Entities

- Franchising.com (publication)
- Automotive (sector)
- franchise network (topic)
- franchisee award (topic)
- automotive industry (topic)
- Moran Family of Brands (company)
- Barbara Moran-Goodrich (person)
- Steve Sargent (person)
- Milex Complete Auto Care - Mr. Transmission (company)

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Originally reported by Franchising.com (https://www.franchising.com/news/20250225_milex_complete_auto_care__mr_transmissions_steve_sargent_named_2024_franchi.html). Summarized by Burnaze (https://burnaze.com/article/2f17b3b1-a504-42ce-bd3f-cafa876fa040).