---
title: "Top Franchise Development Websites 40-31"
url: https://burnaze.com/article/2f9ca554-9090-4841-9cea-3fee598a1323
source: "1851 Franchise"
original_url: https://1851franchise.com/top-franchise-development-websites-40-31-2714231
category: "Franchise Industry"
industry: "Franchise Industry"
topics: ["Development & multi-unit"]
published: 2020-11-11T13:08:44.000Z
modified: 2026-11-01T02:27:28.815Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/3ee4f62d0e66cd574d08a5ed593038a81705.jpg
---

# Top Franchise Development Websites 40-31

**TL;DR:** The Franchise Development Website Awards, presented by 1851 Franchise, evaluated the most effective and engaging development sites in franchising based on three criteria: first impressions, quality of content, and ease of use. A panel of nine expert judges scored the sites on a five-point scale.

*originally published in 1851 Franchise on 2020-11-11. [Read the original](https://1851franchise.com/top-franchise-development-websites-40-31-2714231).*

## Story

This month, 1851 Franchise’s Franchise Development Website Awards have returned to celebrate the most effective and engaging development sites in franchising. A panel of nine expert judges evaluated each franchise development site according to three criteria: first impressions, quality of content and ease of use. Sites were scored on a five-point scale in accordance with these three criteria, with the overall website rankings based on a composite average of the judges’ scores.

The first impressions metrics for each franchise development site are determined in consideration of five subfactors: usability, UI/UX design, site performance, SEO and mobile accessibility. The content metrics are determined by the presence and strength of three subfactors: motivating content, calls to action and reasons to buy now. The ease-of-use metrics score was determined in relation to location, depth and ease of application.

This year's judges include Brent Dowling, CEO and co-founder of Raintree; Kay Ainsley, managing director of MSA Worldwide; Michelle Rowan, president & COO of Franchise Business Review; Stan Friedman, president of FRM Solutions; Steve Beagelman, founder of SMB Franchise Advisors; Charles Internicola, founder of The Internicola Law Firm; Dianna Bailer, vice president of operations at Franchise Performance Group; Thomas Scott, CEO of Brand Journalists; and Tom Spadea, co-founder of Spadea Lignana Law Firm.

Here the average scores for the 10 websites that came in between 40 and 31:

- First Impressions: 3.71

- Content: 3.71

- Ease of Use: 3.43

- Overall Average Score: 3.62

- Content: 3.29

- Ease of Use: 3.86

- First Impressions: 3.57

- Content: 3.86

- First Impressions: 3.00

- Ease of Use: 4.00

- Content: 3.57

- Ease of Use: 3.71

- First Impressions: 4.00

- Overall Average Score: 3.67

## Entities

- 1851 Franchise (publication)
- Franchise Industry (sector)
- franchise development (topic)
- franchising (topic)
- Charles Internicola (person)
- SMB Franchise Advisors (company)
- Michelle Rowan (person)
- Raintree (company)
- Internicola Law Firm (company)
- MSA Worldwide (company)
- Brent Dowling (person)
- Kay Ainsley (person)

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Originally reported by 1851 Franchise (https://1851franchise.com/top-franchise-development-websites-40-31-2714231). Summarized by Burnaze (https://burnaze.com/article/2f9ca554-9090-4841-9cea-3fee598a1323).