---
title: "Baskin-Robbins Kicks Off Spooky Season with a Scary Good October Lineup"
url: https://burnaze.com/article/2fe11910-7e11-4f66-b9cc-75572a6fda08
source: "Franchising.com"
original_url: https://www.franchising.com/news/20210927_baskinrobbins_kicks_off_spooky_season_with_a_scary_good_october_lineup.html
category: "Snacks & dessert"
industry: "Restaurants"
segment: "Snacks & dessert"
published: 2021-09-27T12:00:00.000Z
modified: 2026-11-01T22:33:11.584Z
image: https://images.unsplash.com/photo-1504674900247-0877df9cc836?w=1600&q=80&auto=format&fit=crop
---

# Baskin-Robbins Kicks Off Spooky Season with a Scary Good October Lineup

**TL;DR:** Baskin-Robbins introduced a Spooky Season lineup featuring a Trick OREO Treat flavor and a Zombie Unicorn Cake. The brand is offering scream-worthy deals all month long, including a $0 Delivery Fee on orders with Uber Eats, Postmates, and DoorDash.

*originally published in Franchising.com on 2021-09-27. [Read the original](https://www.franchising.com/news/20210927_baskinrobbins_kicks_off_spooky_season_with_a_scary_good_october_lineup.html).*

## Story

CANTON, Mass. - Baskin-Robbins has brewed up some frighteningly flavorful offerings for guests to sink their sweet fangs into this October - bringing the iconic flavors of trick-or-treating to ice cream scoops everywhere with the terrifyingly tasty Flavor of the Month, Trick OREO® Treat.

This returning guest-favorite flavor swirls limited edition, orange creme OREO® cookies into a creamy vanilla-flavored ice cream, with BUTTERFINGER® and BABY RUTH® candy pieces throughout. A scoop so good it's almost supernatural, Trick OREO® Treat is sure to unearth that Halloween spirit.

Our iconic unicorn cake is getting all ghouled up as a Zombie Unicorn Cake for the spookiest season of the year. Fresh from the depths of Baskin-Robbins' frozen cauldron, this chilling cake comes back to life with a crushed OREO® coated sugar cone horn, gooey dripping "blood" and an OREO® "dirt" speckled base. The ideal size for a small coven or ghostly gathering, customize the Zombie Unicorn Cake with any Baskin-Robbins flavor including Trick OREO® Treat for a wickedly good slice of fright-and-delight.

"Our guests continue to embrace how Baskin-Robbins innovates with unique offerings that stand out and satisfy those sweet treat cravings," said Shannon Blakely, Vice President of Marketing & Culinary, Baskin-Robbins. "This Halloween, we're excited to elevate our traditional Unicorn Cake with a spooky Zombie twist and to bring back a flavor that has resonated with so many Halloween ice cream lovers in recent years."

No matter how you're celebrating, Baskin-Robbins is serving up some scream-worthy deals all month long. If your plan is to kick back on the couch to watch Halloween movies, enjoy a $0 Delivery Fee on your first Baskin-Robbins order of $15 or more with Uber Eats, Postmates and DoorDash from 10/8-10/14.* If a Halloween party is on the calendar, get $5 off any Halloween cake of $35 or more on your order through the Baskin-Robbins app.**

Lovers of classic fall flavors are also in for a treat with the return of Pumpkin Cheesecake early this October. Get into the fall spirit with this seasonal combination of pumpkin and cheesecake-flavored ice creams swirled with a delicious cinnamon cream cheese ribbon. Ginger snap cookie pieces add the perfect blend of molasses and ginger for a full flavor experience. Get all the scary-sweet details on this month's offerings by visiting online or follow along on Instagram, TikTok, Twitter and Facebook.

** Expires 10/14/21. Terms apply. While supplies last. Taxes and other fees still apply. Order minimum of $15 before taxes and fees. Limited to 1 order per customer. Cannot be combined. Participating locations only. See apps for availability.*

***Offer valid at participating U.S. Baskin-Robbins locations on cake purchase of $35+. Expires 10/31/21 or 5 minutes after clicking "Redeem In-Store". Limit one coupon, per device, per visit.*

*OREO and the OREO Wafer Design are trademarks of Mondelez International group, used under license. BUTTERFINGER® is a trademark of Ferrero Group. BABY RUTH® is a trademark of Ferrero Group.*

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- Twitter (company)
- DoorDash (company)
- Uber Eats (company)
- seasonal menu (topic)
- Baskin-Robbins (company)
- Postmates (company)
- OREO (company)
- delivery partnerships (topic)
- halloween promotions (topic)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20210927_baskinrobbins_kicks_off_spooky_season_with_a_scary_good_october_lineup.html). Summarized by Burnaze (https://burnaze.com/article/2fe11910-7e11-4f66-b9cc-75572a6fda08).