---
title: "Studio Pilates International gets stronger in Texas"
url: https://burnaze.com/article/31947a37-edd0-4867-bff1-4736bf24a8db
source: "Franchise Magazine USA"
original_url: https://franchisemagazineusa.com/studio-pilates-international-gets-stronger-in-texas/
author: "Andrew Carlo"
category: "Boutique fitness"
industry: "Fitness"
segment: "Boutique fitness"
published: 2025-11-13T01:27:45.000Z
modified: 2026-11-01T01:01:20.728Z
image: https://franchisemagazineusa.com/wp-content/uploads/2025/11/Studio_Pilates_International_in_North_Plano.jpg
---

# Studio Pilates International gets stronger in Texas

**TL;DR:** Studio Pilates International is expanding in Texas with four additional openings planned in the coming months, driven by strong demand for premium fitness and community-focused wellness. The franchise has identified Texas as a key growth market and will lead expansion across several regions, including Dallas and Houston.

*By Andrew Carlo, originally published in Franchise Magazine USA on 2025-11-13. [Read the original](https://franchisemagazineusa.com/studio-pilates-international-gets-stronger-in-texas/).*

## Story

Studio Pilates International, the rising global fitness franchise, has eyes on big growth in Texas.

On Nov. 8, Studio Pilates opened a location in North Plano and has plans for four additional openings in the coming months. The franchise said it has identified Texas as a key growth market, driven by strong demand for premium, low-impact fitness and community-focused wellness.

In the Dallas region, multi-studio franchisees David de Prez and Alyson Baynes will lead expansion across North Plano, McKinney, West Plano and Windsong, while Elizabeth Perez-Montes and Edison Montes bring the brand to Missouri City in the greater Houston area. San Antonio and additional Texas markets will follow, according to Studio Pilates.

“We’re excited to enter the Texas market and introduce Studio Pilates International’s results-driven Reformer experience to a community that values innovation in fitness and wellness,” said Jade Winter, co-Founder and CEO of Studio Pilates International. “Our Pilates classes deliver high-performance results in an elevated, supportive environment – and we look forward to building a strong community across the state.”

The company was founded in Australia in 2002 by husband-and-wife duo Jade Winter, an Olympic athlete, and Tanya Winter, a physical therapist. Studio Pilates International says it delivers a science-backed Reformer Pilates experience centered on form, safety, and measurable results. It also provides signature 40-minute classes led by highly trained instructors and enhanced by proprietary technology. Classes are designed and suited for all ages and fitness levels.

Here is a list of the latest location set for Texas:

- North Plano – 9613 Coit Rd, Suite 111, Plano

- McKinney – Eldorado Parkway & South Stonebridge Drive, McKinney

- Missouri City – 1092 Road, Missouri City

- West Plano – 3300 Dallas Parkway, Plano

- Windsong – 380 Teel Parkway, Prosper

Other openings on the horizon include Elk Grove, California; Columbia, South Carolina; Boston, Massachusetts; Hudson Square, New York; Ocala, Florida; and West 57th Street, New York. More studios are also on the way in Australia, New Zealand, and Europe.

## Entities

- unit expansion (topic)
- Fitness (sector)
- texas (location)
- Franchise Magazine USA (publication)
- Andrew Carlo (person)
- Australia (location)
- fitness franchise (topic)
- texas market (topic)
- Studio Pilates International (company)
- Jade Winter (person)
- Missouri City (location)
- Tanya Winter (person)

---
Originally reported by Andrew Carlo, Franchise Magazine USA (https://franchisemagazineusa.com/studio-pilates-international-gets-stronger-in-texas/). Summarized by Burnaze (https://burnaze.com/article/31947a37-edd0-4867-bff1-4736bf24a8db).