---
title: "Wing It On! Introduces New Crispy Thigh Wings for Fans to Enjoy"
url: https://burnaze.com/article/33c76120-5917-4a11-baac-210b449c55fc
source: "Franchising.com"
original_url: https://www.franchising.com/news/20210112_wing_it_on_introduces_new_crispy_thigh_wings_for_fans_to_enjoy.html
category: "Chicken"
industry: "Restaurants"
segment: "Chicken"
published: 2021-01-12T12:00:00.000Z
modified: 2026-11-01T02:30:28.023Z
image: https://images.unsplash.com/photo-1568901346375-23c9450c58cd?w=1600&q=80&auto=format&fit=crop
---

# Wing It On! Introduces New Crispy Thigh Wings for Fans to Enjoy

**TL;DR:** Wing It On! introduces new crispy thigh wings for a limited time, available in-store, online, and through third-party delivery. The brand was founded by Matt Ensero, who aimed to provide high-quality, crispy wings after being dissatisfied with the options available in his area.

*originally published in Franchising.com on 2021-01-12. [Read the original](https://www.franchising.com/news/20210112_wing_it_on_introduces_new_crispy_thigh_wings_for_fans_to_enjoy.html).*

## Story

Wing It On! fans can now crush those wing cravings with the new mouthwatering, perfectly crispy thigh wings for a limited time. Thigh wings are now available instore, online, on the WIO! mobile app, and soon 3rd party delivery sites DoorDash and UberEasts.

“Our dedication and commitment to offering exceptional wings packed with amazing flavor for a great value is what our guests have come to enjoy and expect,” said Matt Ensero, CEO and founder of Wing It On! “The thigh wing is a great addition to our wing offerings and a perfect fit for local foodies and wing fans looking for a crispy, meaty and delicious option.”

Creating the best wing experience around goes back to the early 2000s when Ensero, and his friends would argue every football Sunday about who was driving 30-plus minutes to pick up wings from some of their favorite spots in nearby towns. However, the distance and low-quality product would always result in soggy and cold wings once they got home. Ensero had enough, hence, Wing It On! was born. He opened the first Wing It On! in Waterbury, Connecticut, serving only the crispiest of wings that all true wing nuts crave.

Wing It On! has earned a loyal fan following redefining the standards for fresh and crispy wings. With a simplified, innovative menu, fans of the brand have experienced the true buffalo-quality wing cooked and sauced or seasoned to perfection. In addition to its famous wings, Wing It On! also serves chicken sandwiches and customizable seasoned fries.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- menu pricing (topic)
- limited time offer (topic)
- DoorDash (company)
- new menu item (topic)
- third-party delivery (topic)
- Wing It On! (company)
- Matt Ensero (person)

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Originally reported by Franchising.com (https://www.franchising.com/news/20210112_wing_it_on_introduces_new_crispy_thigh_wings_for_fans_to_enjoy.html). Summarized by Burnaze (https://burnaze.com/article/33c76120-5917-4a11-baac-210b449c55fc).