---
title: "MassageLuXe Continues Rapid Expansion in the South With First Oklahoma Location Opening Soon in Tulsa"
url: https://burnaze.com/article/3646903c-d910-45a7-a23b-f62a91202983
source: "Franchising.com"
original_url: https://www.franchising.com/news/20220203_massageluxe_continues_rapid_expansion_in_the_south_with_first_oklahoma_loca.html
category: "Beauty & Wellness"
industry: "Beauty & Wellness"
topics: ["Development & multi-unit"]
published: 2022-02-03T12:00:00.000Z
modified: 2026-11-01T02:12:23.247Z
image: https://images.unsplash.com/photo-1524749292158-7540c2494485?w=1600&q=80&auto=format&fit=crop
---

# MassageLuXe Continues Rapid Expansion in the South With First Oklahoma Location Opening Soon in Tulsa

**TL;DR:** MassageLuXe has opened its first location in Oklahoma, expanding its franchise footprint in the South. The inaugural location is in Tulsa's Brookside District.

*originally published in Franchising.com on 2022-02-03. [Read the original](https://www.franchising.com/news/20220203_massageluxe_continues_rapid_expansion_in_the_south_with_first_oklahoma_loca.html).*

## Story

The inaugural MassageLuXe in Oklahoma will be located in Tulsa’s flourishing Brookside District, at 3409 S. Peoria Avenue.

“We are excited for the opportunity to expand our franchise footprint into the great state of Oklahoma,” says MassageLuXe Chief Growth Officer Kristen Pechacek. “At MassageLuXe, we know a huge factor of success is ‘location, location, location.’ We help our franchisees identify optimal neighborhoods to open their business. As a shopping and entertainment destination in Tulsa, Brookside is an exemplary neighborhood for a MassageLuXe franchise.”

Qualified applicants interested in opening their own spa(s) in Oklahoma are invited to join the rewarding health and wellness industry while MassageLuXe still has available territory. Entrepreneurs who wish to diversify their assets by investing in a MassageLuXe franchise opportunity will enjoy reliable income driven by a membership-based pricing model shaped over 15 years, in addition to other revenue streams such as gift cards and product sales.

Massage therapy is a rapidly growing, $18 billion industry, making it the perfect time to invest in a MassageLuXe franchise. MassageLuXe offers services to help clients relax, manage pain, and restore health.

“MassageLuXe is an established and proven franchise with bold plans to expand to 250 locations in the next four years, and ultimately establish our premier brand in any community where massage and other self-care services are in demand,” says Mark Otter, CEO and President of MassageLuXe. “With health and wellness top of mind for people everywhere these days, the opportunities for growth are endless.”

MassageLuXe owners bring skilled, high-paying jobs to their chosen communities by partnering with the thriving spa franchise. Franchisees have access to top-of-the-line management software to help coordinate all aspects of their business, which sets their operations and client experience up for success from day one.

Founded in 2008 in St. Louis, Missouri, MassageLuXe is a fast-growing franchise-based spa company with a mission to provide an unparalleled experience that supports and encourages health, well-being, and quality of life. MassageLuXe delivers the highest quality massage, facial, and waxing services in a comfortable, relaxing, and luxurious environment.

Massage is a service that improves health, promotes relaxation and overall well-being for the consumer, and has been practiced throughout the world for thousands of years. MassageLuXe currently has more than 70 locations across 16 states and is planning to expand to 250 locations in the next four years.

## Entities

- Franchising.com (publication)
- unit expansion (topic)
- franchise growth (topic)
- Beauty & Wellness (sector)
- health and wellness (topic)
- Oklahoma (location)
- MassageLuXe (company)
- Tulsa (location)
- Kristen Pechacek (person)
- location selection (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20220203_massageluxe_continues_rapid_expansion_in_the_south_with_first_oklahoma_loca.html). Summarized by Burnaze (https://burnaze.com/article/3646903c-d910-45a7-a23b-f62a91202983).