---
title: "Service Brand Expansion Continues into February"
url: https://burnaze.com/article/3967b28d-83c4-4b7b-aaca-e68f9e86a48a
source: "Franchising.com"
original_url: https://www.franchising.com/articles/service_brand_expansion_continues_into_february.html
author: "Eddy Goldberg"
category: "Franchise Industry"
industry: "Franchise Industry"
topics: ["Development & multi-unit"]
published: 2024-02-09T08:00:00.000Z
modified: 2026-10-31T20:30:54.482Z
image: https://imgs.franchising.com/art/articles/8298_plate.jpg
---

# Service Brand Expansion Continues into February

**TL;DR:** Service brands continue to expand across the U.S., offering opportunities for franchisees with lower costs and simpler business models. The appeal of service brands to franchisees is growing due to their lower cost of entry and simpler operations.

*By Eddy Goldberg, originally published in Franchising.com on 2024-02-09. [Read the original](https://www.franchising.com/articles/service_brand_expansion_continues_into_february.html).*

## Story

Service brands’ appeal to both existing and new franchisees continues to grow across the U.S. in all sectors.

Selling points include a lower cost of entry, fewer employees, no retail storefront, no perishables, a simpler business model, and the ability to work from home. Here’s a quick sampling to whet your appetite for expansion opportunities and diversification. Visit our Franchise Expansions & Growth News web page for ongoing service brand news.

## Entities

- Franchising.com (publication)
- Multi-Unit (sector)
- Eddy Goldberg (person)
- low-cost business model (topic)
- franchisee opportunities (topic)
- service brand expansion (topic)

---
Originally reported by Eddy Goldberg, Franchising.com (https://www.franchising.com/articles/service_brand_expansion_continues_into_february.html). Summarized by Burnaze (https://burnaze.com/article/3967b28d-83c4-4b7b-aaca-e68f9e86a48a).