---
title: "Home Cleaning Franchise Maid Right Targets Chicago for Franchise Growth"
url: https://burnaze.com/article/3b86a020-db5e-4cbc-886c-25525cc38234
source: "1851 Franchise"
original_url: https://1851franchise.com/home-cleaning-franchise-maid-right-targets-chicago-for-franchise-growth-2715135
category: "Cleaning & maid"
industry: "Home Services"
segment: "Cleaning & maid"
published: 2021-03-10T03:22:25.000Z
modified: 2026-11-01T02:25:55.183Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/6fb165ae2642c335d0dce1e7fda9f0916127.jpg
---

# Home Cleaning Franchise Maid Right Targets Chicago for Franchise Growth

**TL;DR:** Maid Right, a premium home-cleaning service concept, is targeting Chicago for franchise growth, seeking 5-8 territories in the market. The brand, part of Premium Service Brands, offers a flexible business opportunity with a turnkey business model and robust support infrastructure.

*originally published in 1851 Franchise on 2021-03-10. [Read the original](https://1851franchise.com/home-cleaning-franchise-maid-right-targets-chicago-for-franchise-growth-2715135).*

## Story

Maid Right, the premium home-cleaning service concept with 21 locations open throughout the U.S., is actively seeking franchisees in the Chicago area with plans to open 5-8 territories in the market.

Maid Right, which is a part of Premium Service Brands, a leading home service franchise company, is looking toward Chicago because of the city’s strong growth potential and ideal consumer demographics. As the third-largest city in the U.S. with a population of more than 2.71 million people, Chicago is filled with opportunities for passionate and growth-minded franchisees. In addition, the city features over a million households, half of which are single-family households with an average income of over $90,000 — a prime demographic for residential cleaning services.

“The Chicago market is a very distinct area, featuring different territories that are all very neighborhood-orientated, even downtown,” said Brian Conrad, a Premium Service Brands franchisee in Chicago who launched his 360º Painting business in 2018. “This is a great place to be in the home-services industry.”

Since Maid Right has yet to establish a presence in the city proper of Chicago, there is wide-open territory availability in a metropolitan area in which many of the brand’s competitors are already sold out. Currently, Maid Right has 5-8 territories available in the greater Chicagoland area.

While Chicago-based franchisees will be Maid Right’s first representatives in the area, they will still benefit from the solid backing of Premium Service Brands, which also oversees operations for the service-based franchises 360º Painting, ProLift Garage Doors, Handyman Pro, Kitchen Wise, Rubbish Works and Renew Crew. The Premium Services Brand team oversees each Maid Right franchise and assists owners in building their own successful businesses.

“The PSB team makes it easy to get involved, brand the business and become a pillar in the community,” said Conrad. “That is also a great springboard for expanding your business with another one of the Premium Service Brands.”

With Premium Service Brands’ new Own the Home Program, franchisees have the opportunity to grow their portfolio vertically across several businesses instead of horizontally with one business. That means a Maid Right owner in Chicago could diversify their portfolio with multiple Premium Service Brands concepts and cross-promote the various businesses to expand their customer base in the city and fulfill a variety of the homeowner’s needs.

“The Chicagoland area is perfect for service-based business ownership, and Premium Service Brands has made that process turnkey,” said Conrad.

As a home-based business, Maid Right provides franchisees with a flexible business opportunity that doesn’t require a brick-and-mortar location. Thanks to Maid Right’s turnkey business model, franchisees have the support, equipment and supplies needed to start working and building a loyal customer base from day one. In addition, maid service is a repeat-referral business model that can scale quickly.

When it comes to training and support, Maid Right franchisees have access to a robust marketing and operations plan, exceptional training for new owners, a CRM for managing customers and invoicing and the benefit of leveraging the seven home-service brands of Premium Service Brands as a whole.

“You're able to get training immediately and on day one you're ready to launch ,” said Conrad. “The PSB team assigns a coach directly to you, and they are really available 24/7. The coach is there to answer questions about your specific business and also just business in general. That helped me tremendously, as I had never been in business for myself.”

The PSB team has also expanded that support infrastructure recently to help franchise owners throughout the COVID-19 pandemic. Maid Right has proved itself to be an essential business during this time — not only are people spending more time in their homes, but they’re also more conscious of cleanliness than ever before.

In addition to a great geographic market, proven training, and constant support, opening a Maid Right business right now also takes advantage of the increased demand brought on by COVID-19. Homeowners and small business owners alike are searching for differentiated sanitization services that kill viruses, a need that Maid Right can respond to with their EcoLab disinfectant sprays that have been EPA-approved to kill the coronavirus and their proprietary disinfectant spray, MR Shield. Maid Right also appeals to the growing demand for green and sustainable cleaning services — as opposed to the harsh chemicals often used by the competition, Maid Right stands out with the use of fully eco-friendly and biodegradable products.

With this increase in consumer demand, new Maid Right owners can ramp up quickly and start building brand recognition in their area.

“Especially right now, Premium Service Brands’ home-based services resonate in every market, but Chicago is specifically primed for franchise growth,” said Iric Wexler, chief development officer. “With plenty of market availability, a proven concept and the support of an experienced multi-brand parent company, prospective franchisees have a great opportunity to help Maid Right expand its footprint in The Windy City and beyond.”

*The investment for a Maid Right franchise ranges from $99,375 to $141,500, with a franchise fee of $60,000. For more info, visit* *

## Entities

- 1851 Franchise (publication)
- franchise growth (topic)
- Home Services (sector)
- Chicago (location)
- territory expansion (topic)
- Premium Service Brands (company)
- Maid Right (company)
- Ecolab (company)
- business opportunity (topic)
- home cleaning services (topic)
- support infrastructure (topic)

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Originally reported by 1851 Franchise (https://1851franchise.com/home-cleaning-franchise-maid-right-targets-chicago-for-franchise-growth-2715135). Summarized by Burnaze (https://burnaze.com/article/3b86a020-db5e-4cbc-886c-25525cc38234).
