---
title: "ServiceMaster® Brands Names Daniel Laughlin as Senior Vice President of Development"
url: https://burnaze.com/article/3bfc2545-14a1-4f10-9717-86c279a2c603
source: "Franchising.com"
original_url: https://www.franchising.com/news/20230609_servicemaster_brands_names_daniel_laughlin_as_senior_vice_president_of_deve.html
category: "Home Services"
industry: "Home Services"
topics: ["Finance & M&A","People"]
published: 2023-06-09T12:00:00.000Z
modified: 2026-10-31T20:34:03.780Z
image: https://images.unsplash.com/photo-1611974789855-9c2a0a7236a3?w=1600&q=80&auto=format&fit=crop
---

# ServiceMaster® Brands Names Daniel Laughlin as Senior Vice President of Development

**TL;DR:** ServiceMaster Brands has named Daniel Laughlin as Senior Vice President of Development, bringing nearly 20 years of experience in business development and finance. Laughlin will spearhead franchise growth and ensure the company's existing system continues to succeed.

*originally published in Franchising.com on 2023-06-09. [Read the original](https://www.franchising.com/news/20230609_servicemaster_brands_names_daniel_laughlin_as_senior_vice_president_of_deve.html).*

## Story

Laughlin brings nearly 20 years of experience in business development, finance, mergers and acquisitions, and new business integration. Before joining ServiceMaster® Brands, Laughlin was vice president of corporate development for Marcone Supply, a distributor of appliance replacement, HVAC, and plumbing parts. During his stint at Marcone, Laughlin was responsible for developing and leading the company’s mergers and acquisitions process and building its inaugural development team.

Laughlin has also demonstrated expertise in strategic planning activities across national and multi-location structures.

“We are excited to add a strong business leader to the ServiceMaster team,” said Greg Weller, CEO of ServiceMaster® Brands. “Daniel’s experience in business development and strategic expertise will help take the brand to the next level.”

In his new role at ServiceMaster, Laughlin will spearhead franchise growth and ensure the company’s existing system continues to succeed.

“I’m looking forward to tackling my new role at ServiceMaster. The franchise has a long history of success and a culture of service. I’m really passionate about trying to find win-win opportunities that are helpful to the brand’s team of associates, franchisees, and shareholders,” Laughlin said.

Laughlin has held executive leadership roles at a variety of companies, including Hydrobuilder Holdings, SiteOne Landscape Supply, and SunTrust Robinson Humphrey. At SiteOne, Laughlin closed 17 acquisition.

He earned a bachelor’s degree in finance and accounting from the University of North Carolina at Charlotte and a master’s in business administration from Wake Forest University’s School of Business in Winston-Salem, North Carolina.

When Laughlin is off the clock, he spends time with his wife and supports his daughter from the sidelines as she hones her soccer skills.

## Entities

- Franchising.com (publication)
- Home Services (sector)
- franchise development (topic)
- executive appointment (topic)
- business growth (topic)
- ServiceMaster (company)

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Originally reported by Franchising.com (https://www.franchising.com/news/20230609_servicemaster_brands_names_daniel_laughlin_as_senior_vice_president_of_deve.html). Summarized by Burnaze (https://burnaze.com/article/3bfc2545-14a1-4f10-9717-86c279a2c603).