--- title: "Sobelmans Pub & Grill Brings World-Class Burgers and Bloodies to New Communities Across the Midwest" url: https://burnaze.com/article/3c94ad14-c729-44c7-afe4-c64eacb97786 source: "1851 Franchise" original_url: https://1851franchise.com/sobelmans-pub-grill-brings-world-class-burgers-and-bloodies-to-new-communities-across-the-midwest-5161 category: "Burger" industry: "Restaurants" segment: "Burger" published: 2016-07-14T13:08:25.000Z modified: 2026-11-01T03:09:33.633Z image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/9e64075bee35d75d89997fdf2a4779347666160714091404.png --- # Sobelmans Pub & Grill Brings World-Class Burgers and Bloodies to New Communities Across the Midwest **TL;DR:** Sobelman's Pub & Grill is expanding across the Midwest, bringing world-class burgers and Bloody Marys to new communities. The brand is looking to franchise and find partners who are passionate about making people happy. *originally published in 1851 Franchise on 2016-07-14. [Read the original](https://1851franchise.com/sobelmans-pub-grill-brings-world-class-burgers-and-bloodies-to-new-communities-across-the-midwest-5161).* ## Story Dave Sobelman didn’t set out to create the top spot for Bloody Marys and gourmet hamburgers in his hometown of Milwaukee, Wisconsin. In fact, he never wanted to run a restaurant at all. However, as fate would have it, his 16-year-old business is now taking on an endeavor he never dreamed of: expanding across the country. Sobelman first met his wife, Melanie, when she was waitressing at Michael’s Family Restaurant. When the owner was ready to retire, he approached the Sobelmans to assume ownership of his other restaurant, Margie’s Bar & Grill, in a historic building originally constructed by the Joseph Schlitz Brewing Company. Coming from a background in the carpet cleaning business, Sobelman was new to the restaurant industry. He decided to focus his efforts on what he thought would bring people through the door— cooking up the best burgers in town. It began with fresh-baked buns from a local bakery and escalated from there. By using top-notch ingredients and grilling techniques, Sobelman essentially created the better-burger segment from scratch long before it became popular. That same commitment to innovation also led Sobelman to create the best bloody marys. “I’ve known since day one that I didn’t want Sobelmans to be a place that just serves food and drinks—I wanted to be in the business of making people happy. It’s easy to see that we’re making that goal a reality just by looking at the faces of our patrons at every one of our locations,” said Sobelman. “By using the highest quality ingredients and making sure every meal is perfect, we’ve set the standard for burgers and bloodies. Our products speak for themselves.” Sobelman knew his restaurant had something special, so he worked day and night to make sure every order was going to knock customers’ socks off. Soon, he saw his clientele begin to change. It was no longer just regulars sitting at the bar; it was people from all over town. “It speaks to people in the Midwest,” Sobelman said. “It’s unpretentious, and like me – a little rough around the edges. We serve the best burgers and bloody marys you’re going to find anywhere, and we do it with a one-of-a-kind atmosphere that people keep coming back for.” It’s that atmosphere that has people all over the country craving a meal from Sobelmans . It’s also why more and more customers began pressing Sobelman about when he was going to open up a location closer to them. “I started thinking about franchising about a year ago,” Sobelman said. “People want us to expand, and Melanie and I would love to, but we can’t run every restaurant ourselves. And with all these people asking us when we’re going to open up more locations, franchising was the perfect fit. We want to find partners that are just as passionate as we are about making people happy, because at the end of the day, that’s what we’re about.” Sobelman knows it’s vital to keep the special magic of his Milwaukee locations alive wherever the brand travels. That’s why the brand reaches out to local suppliers for everything from dessert cookies to condiments. It’s also why Sobelmans is always ready to lend a helping hand to worthy causes and local community members in need. “No matter where we open, we want to be the local brand,” Sobelman continued. “We care about our community – we know it’s the community that helps us succeed.” Cassie has over five years of digital and traditional media experience. She joined NLA after working as a television news producer in both Milwaukee and Chicago, and now specializes in aligning strategies across the board for her clients, ultimately building buzz and telling compelling stories through content marketing, social media, digital campaigns and traditional PR. Cassie has a Bachelor of Arts in Broadcast and Electronic Communications from Marquette University. In her spare time, Cassie enjoys traveling and exploring what new cities have to offer in addition to spending time with her friends and family. ## Entities - 1851 Franchise (publication) - Restaurants (sector) - unit expansion (topic) - franchising (topic) - restaurant industry (topic) - Milwaukee (location) - midwest expansion (topic) - Midwest (location) --- Originally reported by 1851 Franchise (https://1851franchise.com/sobelmans-pub-grill-brings-world-class-burgers-and-bloodies-to-new-communities-across-the-midwest-5161). Summarized by Burnaze (https://burnaze.com/article/3c94ad14-c729-44c7-afe4-c64eacb97786).