---
title: "Why Franchisors and Franchisees Should Attend FranTech"
url: https://burnaze.com/article/3e269a3d-78a5-4070-86bb-3738dda51394
source: "1851 Franchise"
original_url: https://1851franchise.com/why-franchisors-and-franchisees-should-attend-frantech-4892
category: "Franchise Industry"
industry: "Franchise Industry"
topics: ["Technology"]
published: 2016-06-10T21:16:00.000Z
modified: 2026-11-01T12:24:34.327Z
image: https://1851franchise.com/_next/image?url=https%3A%2F%2Fnewimage.1851franchise.com%2Fauthor%2Fcad5b051d37b6da1000b8500f25d84054276.jpg&w=3840&q=75
---

# Why Franchisors and Franchisees Should Attend FranTech

**TL;DR:** The FranTech conference will feature keynote speakers Anders Sorman-Nilsson and Tariq Farid, discussing digital marketing and technology solutions for franchises. The conference will be held from October 26 to 27 in Austin, Texas.

*originally published in 1851 Franchise on 2016-06-10. [Read the original](https://1851franchise.com/why-franchisors-and-franchisees-should-attend-frantech-4892).*

## Story

FranTech is not your average franchise conference. It's designed to help marketing, communications and information technology franchise professionals navigate the maze of digital marketing and technology solutions available to franchises today. This is a conference that will interest everyone, from chief marketing officers and franchise operations executives to franchise advisory council members.

Keynote speakers at this year's FranTech conference include Anders Sorman-Nisson, founder of Thinque, and Tariq Farid, founder & CEO of Edible Arrangements.

In this week's podcast, Social Geek Radio hosts Deb Evans and Jack Monson share a little history behind the International Franchise Association's annual marketing and technology conference. FranTech will be held from October 26 to 27 in Austin, Texas.

## Entities

- 1851 Franchise (publication)
- Franchise Industry (sector)
- International Franchise Association (company)
- digital marketing (topic)
- austin (location)
- franchise conference (topic)
- Jack Monson (person)
- Edible Arrangements (company)
- technology solutions (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/why-franchisors-and-franchisees-should-attend-frantech-4892). Summarized by Burnaze (https://burnaze.com/article/3e269a3d-78a5-4070-86bb-3738dda51394).