---
title: "JETSET Pilates Brings Luxury Reformer Pilates Experience to Boston with New Studio Opening"
url: https://burnaze.com/article/3fbe78cb-114b-4d55-8d3b-335fa39c60a6
source: "Franchising.com"
original_url: https://www.franchising.com/news/20250630_jetset_pilates_brings_luxury_reformer_pilates_experience_to_boston_with_new.html
category: "Boutique fitness"
industry: "Fitness"
segment: "Boutique fitness"
topics: ["Development & multi-unit"]
published: 2025-06-30T12:00:00.000Z
modified: 2026-11-01T22:32:32.393Z
image: https://images.unsplash.com/photo-1540497077202-7c8a3999166f?w=1600&q=80&auto=format&fit=crop
---

# JETSET Pilates Brings Luxury Reformer Pilates Experience to Boston with New Studio Opening

**TL;DR:** JETSET Pilates has opened a new studio in Wellesley, Massachusetts, owned by franchisee John Onat. The studio offers personalized, high-end Pilates classes and is the first of three planned locations in the Boston area.

*originally published in Franchising.com on 2025-06-30. [Read the original](https://www.franchising.com/news/20250630_jetset_pilates_brings_luxury_reformer_pilates_experience_to_boston_with_new.html).*

## Story

WELLESLEY, Mass. – JETSET Pilates is proud to announce the opening of its newest studio in Wellesley, Massachusetts. JETSET Pilates Wellesley officially opened for classes on June 23rd, and will be celebrating with a grand opening event on June 28th from 4-7 p.m. to offer a first look at the brand-new space along with light bites and access to discounted Founding Memberships, available for a limited time at $199 per month.

The studio is owned by John Onat, a Turkish-born-and-raised entrepreneur who spent much of his career launching tech startups. After years of building platforms focused on connection, education, and growth, Onat felt a growing desire to create something grounded and personal, rooted in strength and community. Now residing in Needham with his family, Onat decided to become JETSET’s first Massachusetts franchisee and has plans to open two additional locations in the Boston area.

“I trust the JETSET model because I’ve sweated through it myself,” said Onat. “I wanted to build something people in my community could walk into, feel, and experience, and being the trailblazer for JETSET in Massachusetts allows me to apply my entrepreneurial experience in a new way.”

JETSET Pilates Wellesley offers personalized, high-end 50-minute classes on custom reformers, combining strength training, cardio, and Pilates-inspired movements set to DJ-curated music for transformative results. The studio’s modern approach adapts to all experience levels, appealing to both new and seasoned Pilates enthusiasts alike.

## Entities

- Franchising.com (publication)
- franchise expansion (topic)
- Fitness (sector)
- Boston (location)
- JETSET Pilates (company)
- studio opening (topic)
- pilates studio (topic)
- Wellesley (location)
- boston expansion (topic)
- John Onat (person)
- JETSET Pilates Wellesley (company)

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Originally reported by Franchising.com (https://www.franchising.com/news/20250630_jetset_pilates_brings_luxury_reformer_pilates_experience_to_boston_with_new.html). Summarized by Burnaze (https://burnaze.com/article/3fbe78cb-114b-4d55-8d3b-335fa39c60a6).
