---
title: "Lubbock Brokerage Locks in Expansion Plans With the Century 21 Brand Affiliation"
url: https://burnaze.com/article/3fdb53bc-5f3d-4ce2-83f6-d29a9611cc24
source: "Franchising.com"
original_url: https://www.franchising.com/news/20230801_lubbock_brokerage_locks_in_expansion_plans_with_the_century_21_brand_affili.html
category: "Real estate"
industry: "Business Services"
segment: "Real estate"
topics: ["Development & multi-unit"]
published: 2023-08-01T12:00:00.000Z
modified: 2026-10-31T20:33:24.276Z
image: https://images.unsplash.com/photo-1486406146926-c627a92ad1ab?w=1600&q=80&auto=format&fit=crop
---

# Lubbock Brokerage Locks in Expansion Plans With the Century 21 Brand Affiliation

**TL;DR:** Lubbock brokerage Century 21 Kearney & Associates, led by Charlie and Ann Kearney, has affiliated with the Century 21 brand to execute its 10-year growth plan. The company will leverage the brand's technology, marketing, and resources to expand its market share and service area.

*originally published in Franchising.com on 2023-08-01. [Read the original](https://www.franchising.com/news/20230801_lubbock_brokerage_locks_in_expansion_plans_with_the_century_21_brand_affili.html).*

## Story

Established in 2010, the company is led by broker/owners Charlie and Ann Kearney, who have a combined fifty years of industry experience.

Now doing business as Century 21 Kearney & Associates, the Kearneys and their team of affiliated sales professionals will have access to the Century 21® brand’s technology and marketing, lead generation, agent learning and coaching, and innovative productivity platform to help better serve and deliver the quality of service to buyers, sellers and investors. The firm specializes in commercial, farm and ranch real estate, as well as property management.

As the company’s top producing agent, Ann has played a key role in growing the company. In addition to sales, she also handles agent coaching and mentoring. Charlie serves as managing broker, overseeing all contracts and financial aspects of the company. Their guiding philosophy to “do what is right” is instilled in each and every one of the company’s affiliated agents. The company also supports non-profit organizations such as the South Plains Food Bank and the Lubbock Area United Way.

Charlie and Ann will now leverage their affiliation to execute on their 10-year growth plan to become a top three brokerage in the Lubbock market. In May, the office is relocating to a prime location with more foot traffic. In addition to pursuing mergers and acquisitions, to expand market share and service area, Charlie and Ann will also expand their network of buyers’ representatives to serve a greater geographic range outside of Lubbock.

“We have two goals in our business: the satisfaction of our clients, and the success of our affiliated agents. Our affiliation with the Century 21® brand affords us multiple avenues to achieve those goals,” said Charlie.

“Ann and Charlie’s focus on growth aligns perfectly with the brand’s vision and values,” said Mike Miedler, president and CEO of Century 21 Real Estate LLC.

## Entities

- Franchising.com (publication)
- Business Services (sector)
- CENTURY 21 (company)
- Century 21 Real Estate LLC (company)
- Mike Miedler (person)
- real estate expansion (topic)
- brand affiliation (topic)
- growth plan (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20230801_lubbock_brokerage_locks_in_expansion_plans_with_the_century_21_brand_affili.html). Summarized by Burnaze (https://burnaze.com/article/3fdb53bc-5f3d-4ce2-83f6-d29a9611cc24).