---
title: "New Potbelly Blueberry Muffin Cookie is a Berry Sweet Summer Treat"
url: https://burnaze.com/article/4057ad6f-f3ac-47d7-94f0-c01ce7a8fa5a
source: "Franchising.com"
original_url: https://www.franchising.com/news/20240703_new_potbelly_blueberry_muffin_cookie_is_a_berry_sweet_summer_treat.html
category: "Sandwich & sub"
industry: "Restaurants"
segment: "Sandwich & sub"
published: 2024-07-03T12:00:00.000Z
modified: 2026-10-31T18:47:37.071Z
image: https://images.unsplash.com/photo-1561758033-d89a9ad46330?w=1600&q=80&auto=format&fit=crop
---

# New Potbelly Blueberry Muffin Cookie is a Berry Sweet Summer Treat

**TL;DR:** Potbelly is launching a new Blueberry Muffin Cookie, available for a limited time, and celebrating National Blueberry Muffin Day by offering Perks Members a free Cookie with purchase. The new cookie is a creative take on a classic bakery item, infused with real blueberries baked fresh into a soft muffin base.

*originally published in Franchising.com on 2024-07-03. [Read the original](https://www.franchising.com/news/20240703_new_potbelly_blueberry_muffin_cookie_is_a_berry_sweet_summer_treat.html).*

## Story

Potbelly (NASDAQ: PBPB) is putting a creative cookie take on a classic bakery item. Beginning Monday, July 1, 2024, the iconic neighborhood sandwich shop is launching a new Blueberry Muffin Cookie that will be available for a limited time while supplies last. Infused with real blueberries baked fresh into a soft muffin base, the new Cookie is sure to satisfy fans’ cravings at any time of the day.

“This cookie creates an amazing take on an American classic that complements our line-up of treats,” said David Daniels, Chief Marketing Officer at Potbelly. “Instantly, you get that blueberry muffin taste and smell - it’s a wonderful, innovative new option for our fans. It’s a great way to elevate meals with friends, family, and co-workers, or when you just need that special treat for yourself. If you’re a Blueberry muffin fan, you have to try this cookie.”

Potbelly is celebrating National Blueberry Muffin Day on Thursday, July 11, by offering Perks Members a free Cookie with the purchase of a Blueberry Muffin Cookie.

Baked fresh in-house daily, the Blueberry Muffin Cookie will delight fans with its craveable flavor. Alongside this limited-time offer, Potbelly offers a variety of Cookie options including staples like Oatmeal Chocolate Chip, Chocolate Brownie, and Sugar Cookies.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- limited time offer (topic)
- new menu item (topic)
- Potbelly (company)
- David Daniels (person)
- cookie options (topic)
- national blueberry muffin day (topic)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20240703_new_potbelly_blueberry_muffin_cookie_is_a_berry_sweet_summer_treat.html). Summarized by Burnaze (https://burnaze.com/article/4057ad6f-f3ac-47d7-94f0-c01ce7a8fa5a).