---
title: "Franchise Dictionary: Director of Marketing & Brand Development at SMB Franchise Advisors Shares How Joining A Low-Cost Franchise Brand Is Easy Math"
url: https://burnaze.com/article/407f5503-d72f-4b89-8637-2e0ba046872e
source: "1851 Franchise"
original_url: https://1851franchise.com/franchise-dictionary-director-of-marketing-brand-development-at-smb-franchise-advisors-shares-how-joining-a-low-cost-franchise-brand-is-easy-math-2716371
category: "Franchise Industry"
industry: "Franchise Industry"
topics: ["Emerging brands","Marketing"]
published: 2021-08-06T17:12:00.000Z
modified: 2026-11-01T02:13:23.134Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/12057375b33b88d0d303fa52e02807626987.jpg
---

# Franchise Dictionary: Director of Marketing & Brand Development at SMB Franchise Advisors Shares How Joining A Low-Cost Franchise Brand Is Easy Math

**TL;DR:** Dawn Abbamondi, director of marketing & brand development at SMB Franchise Advisors, discusses the benefits of investing in a low-cost franchise, citing smoother business ownership transitions. According to Abbamondi, low-cost franchises can lead to future success with a lower investment range of $50,000 to $100,000.

*originally published in 1851 Franchise on 2021-08-06. [Read the original](https://1851franchise.com/franchise-dictionary-director-of-marketing-brand-development-at-smb-franchise-advisors-shares-how-joining-a-low-cost-franchise-brand-is-easy-math-2716371).*

## Story

In a recent article for the Franchise Dictionary, Dawn Abbamondi, director of marketing & brand development for SMB Franchise Advisors, discusses why investing in a low cost franchise will lead to future success. When starting a new business, there are many aspects to consider such as the name, logo and marketing position. According to Abbamondi, franchises already have those aspects covered, making the business ownership transition smoother.

“Depending on your plan and budget to start a new business there are many franchises that fit into the $50,000 to $100,000 investment range,” Abbamondi told Franchise Dictionary. “Plus, the pandemic forced brands to rethink essentials for a successful operation, becoming even leaner and more efficient.”

The low cost and quick timeline for opening allows owners to start working quickly. Abbamondi noted that the “Low cost plus quick start plus great earning potential plus resilience to economic changes,” makes starting a business as easy as can be.

## Entities

- 1851 Franchise (publication)
- Franchise Industry (sector)
- franchise investment (topic)
- business ownership (topic)
- SMB Franchise Advisors (company)
- low cost franchise (topic)
- Dawn Abbamondi (person)

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Originally reported by 1851 Franchise (https://1851franchise.com/franchise-dictionary-director-of-marketing-brand-development-at-smb-franchise-advisors-shares-how-joining-a-low-cost-franchise-brand-is-easy-math-2716371). Summarized by Burnaze (https://burnaze.com/article/407f5503-d72f-4b89-8637-2e0ba046872e).