---
title: "Vicious Biscuit Inks First Multi-Unit Franchise Development Deal in Alabama"
url: https://burnaze.com/article/429e3968-fef3-444c-a2d2-91f08bb32ff4
source: "Franchising.com"
original_url: https://www.franchising.com/news/20240207_vicious_biscuit_inks_first_multiunit_franchise_development_deal_in_alabama.html
category: "Bakery & breakfast"
industry: "Restaurants"
segment: "Bakery & breakfast"
topics: ["Development & multi-unit"]
published: 2024-02-07T12:00:00.000Z
modified: 2026-11-01T22:32:43.391Z
image: https://images.unsplash.com/photo-1555396273-367ea4eb4db5?w=1600&q=80&auto=format&fit=crop
---

# Vicious Biscuit Inks First Multi-Unit Franchise Development Deal in Alabama

**TL;DR:** Vicious Biscuit has signed a multi-unit franchise development deal in Alabama with new franchise partners Brandon and Jenny Miller. The Millers, who have experience with Zaxby's, will bring Vicious Biscuit's scratch-made biscuits to Auburn.

*originally published in Franchising.com on 2024-02-07. [Read the original](https://www.franchising.com/news/20240207_vicious_biscuit_inks_first_multiunit_franchise_development_deal_in_alabama.html).*

## Story

AUBURN, Ala. - Vicious Biscuit is set to redefine the breakfast scene in Alabama. The brand is excited to announce its newest franchise partners, Brandon and Jenny Miller, with a newly signed franchise development agreement for a location in Auburn, where residents of the city and surrounding areas will soon get to experience Vicious Biscuit’s over-the-top scratch-made biscuits, piled high with bold, chef-inspired ingredients and served with a generous side of Southern hospitality.

The Millers, who have deep roots in the franchise industry, particularly with their successful tenure at Zaxby's, recognized Auburn's untapped potential for a concept like Vicious Biscuit. Auburn’s status as a university town brings a diverse population of students, faculty, and residents, along with a bustling activity calendar, filled with university events, sports, and local celebrations.

“We've observed a real need for more quality-focused, casual dining options in Auburn, especially for breakfast and brunch,” said Brandon Miller. “Vicious Biscuit’s model of quick, casual service combined with its creative and high-quality biscuit creations is exactly what local residents and the university community have been craving.”

“Vicious Biscuit is not just another restaurant,” adds Jenny Miller. “We see it as a future hotspot for brunch celebrations, family gatherings, and a regular hangout for students and faculty alike."

“Joining Vicious Biscuit felt like reigniting that initial spark we had with Zaxby's - the thrill of being part of something fresh,” said Brandon Miller. “We're thrilled to be part of a brand that values our input and experience, and we can't wait to introduce this extraordinary dining experience to our community.”

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- franchise expansion (topic)
- multi-unit development (topic)
- Zaxby's (company)
- breakfast market (topic)
- Vicious Biscuit (company)
- Auburn (location)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20240207_vicious_biscuit_inks_first_multiunit_franchise_development_deal_in_alabama.html). Summarized by Burnaze (https://burnaze.com/article/429e3968-fef3-444c-a2d2-91f08bb32ff4).
