---
title: "Buffalo Wings & Rings"
url: https://burnaze.com/article/48c04dd7-e93d-4e3d-b3d8-9296969e0a6a
source: "1851 Franchise"
original_url: https://1851franchise.com/team-of-12-franchise-experts-evaluates-200-websites-announces-4th-place-buffalo-wings-rings-2703192
category: "Chicken"
industry: "Restaurants"
segment: "Chicken"
published: 2017-07-18T15:10:01.000Z
modified: 2026-11-01T04:11:19.182Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/b69431dbc20d29df3b070762f86d2bd96997.jpg
---

# Buffalo Wings & Rings

**TL;DR:** Buffalo Wings & Rings ranked 4th overall with a score of 7.41 in a review of 200 franchise brand websites. The judging panel recognized 75 best-in-class websites, with Buffalo Wings & Rings being one of them.

*originally published in 1851 Franchise on 2017-07-18. [Read the original](https://1851franchise.com/team-of-12-franchise-experts-evaluates-200-websites-announces-4th-place-buffalo-wings-rings-2703192).*

## Story

More than 200 franchise brand websites were reviewed by industry judges, and 75 were recognized as best-in-class. Each of these categories were meticulously evaluated by a panel of 12 judges and given a score on a ten-point scale; the website rankings are based on a composite average of these scores. Buffalo Wings & Rings was a best of the best, ranking 4th overall with a score of 7.41.

The judging panel was comprised of industry experts: Sean Fitzgerald, of 1851 Franchise; Nick Powills, of No Limit Agency; Batchelor, CEO and Jack Monson, Director of Digital Strategy, of Qiigo; Michelle Rowan, President of Franchise Business Review; Craig Slavin, CEO of Franchise Navigator; Jamshaid Hashmi, CEO of ClickTecs; Kay Ainsley, Managing Director of MSA Worldwide; Keith Gerson, President of FranConnect; Stan Friedman, President of FRM Solutions; Steve Beagelman, CEO of SMB Franchise Advisors; and Todd Bingham, President of Pinnacle. Each judge was tasked with judging hundreds of submissions, from which they awarded 75 standout franchise development websites with a gold, silver or bronze designation.

The judges had this to say about Buffalo Wings & Rings franchise development site:

**Fitzgerald**: Slick design, strong brand positioning and compelling franchisee stories. Great use of technology with virtual tour of a restaurant.

**Slavin**: Easy access to next steps although their Yelp reviews hurt the business at the consumer level.

**Friedman**: Great look, fun to navigate. Virtual tour is a great feature -- it actually enables one to visualize owning one. The site has all the relevant information without being overwhelming.

**Beagelman**: It has a cutting edge graphical use, good movement on the site, and strong static menu.

**Hashmi**: Very good imagery and virtual tour of one of the locations.

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- franchise development (topic)
- Nick Powills (person)
- Sean Fitzgerald (person)
- Michelle Rowan (person)
- Yelp (company)
- Wings and Rings (company)
- Keith Gerson (person)
- Jack Monson (person)
- Kay Ainsley (person)
- best-in-class websites (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/team-of-12-franchise-experts-evaluates-200-websites-announces-4th-place-buffalo-wings-rings-2703192). Summarized by Burnaze (https://burnaze.com/article/48c04dd7-e93d-4e3d-b3d8-9296969e0a6a).