---
title: "Batteries Plus Celebrates 30th Anniversary of Franchising"
url: https://burnaze.com/article/4be87c7e-2d52-41b7-8489-95de9639c20c
source: "Franchising.com"
original_url: https://www.franchising.com/news/20221130_batteries_plus_celebrates_30th_anniversary_of_franchising.html
category: "Specialty retail"
industry: "Retail"
segment: "Specialty retail"
published: 2022-11-30T12:00:00.000Z
modified: 2026-11-01T22:32:55.267Z
image: https://images.unsplash.com/photo-1507679799987-c73779587ccf?w=1600&q=80&auto=format&fit=crop
---

# Batteries Plus Celebrates 30th Anniversary of Franchising

**TL;DR:** Batteries Plus is celebrating the 30th anniversary of its first franchisee-owned location, which was opened by Dan and Susan Manwaring in Fort Wayne, Indiana in 1992. The Manwarings have since passed their legacy to their son Mike and expanded to 15 more locations across Indiana and Kentucky.

*originally published in Franchising.com on 2022-11-30. [Read the original](https://www.franchising.com/news/20221130_batteries_plus_celebrates_30th_anniversary_of_franchising.html).*

## Story

Fort Wayne, Ind. - Batteries Plus is celebrating its first ever franchisee-owned location’s 30-year anniversary this month. Having opened in November of 1992 in Fort Wayne, Indiana, the original franchisees have been instrumental in the success of the Batteries Plus brand.

Three decades ago, Dan and Susan Manwaring were looking for a business opportunity that would allow them to pursue their dream of entrepreneurship but not knowing where to begin, the husband-and-wife team decided investing in a franchise concept would be the best fit for them. Extensive research coupled with the undeniable fact that there was a rising demand for battery and repair services, the Manwarings decided that Batteries Plus was the perfect fit for their new entrepreneurial venture. With the success of the first Batteries Plus location in Green Bay, Wisconsin which opened four years prior in 1988, the Manwarings knew they had a brand with potential.

The Manwaring’s first location was in Fort Wayne. Since opening their first store in 1992, the Manwarings have passed their legacy along to their son, Mike, and have opened 15 more locations across the state of Indiana and Kentucky.

“Starting our first business venture with Batteries Plus thirty years ago was the best decision we ever made,” said Dan Manwaring.

Batteries Plus franchise owners are passionate about providing products and services for their local communities. Positioned for the battery-powered future, Batteries Plus supplies fundamental products that power people’s lives – cars, boats, golf carts, motorcycles, mobility scooters, thermometers, etc. Batteries Plus has also carved out a unique niche in the industry with its ‘plus’ services – including cell phone repair and key fob replacement – capitalizing on both its knowledge and service offerings.

“Batteries Plus has been built over the last thirty years on the backs of franchise owners like the Manwarings – hard working, dedicated business owners with a passion to help the communities in which they operate,” said Scott Williams, CEO of Batteries Plus.

## Entities

- Franchising.com (publication)
- franchise expansion (topic)
- Retail (sector)
- entrepreneurship (topic)
- Batteries Plus (company)
- Scott Williams (person)
- franchise anniversary (topic)
- Fort Wayne, Indiana (location)

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Originally reported by Franchising.com (https://www.franchising.com/news/20221130_batteries_plus_celebrates_30th_anniversary_of_franchising.html). Summarized by Burnaze (https://burnaze.com/article/4be87c7e-2d52-41b7-8489-95de9639c20c).