---
title: "Jimmy John's Has a New Bite on the Menu: Small Sliders"
url: https://burnaze.com/article/4e50d8f9-8183-44d1-b9c4-34f82be22d44
source: "1851 Franchise"
original_url: https://1851franchise.com/jimmy-johns-has-a-new-bite-on-the-menu-small-sliders-2711235
category: "Sandwich & sub"
industry: "Restaurants"
segment: "Sandwich & sub"
published: 2019-10-08T19:14:01.000Z
modified: 2026-11-01T02:07:42.685Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/93d79815ff2496ec59f5106f8ca2a6d36281.jpg
---

# Jimmy John's Has a New Bite on the Menu: Small Sliders

**TL;DR:** Jimmy John's has added a smaller and less pricey sandwich, the Little John, to its menu permanently, priced at $3. The move comes after Subway's recent addition of sliders to its menu.

*originally published in 1851 Franchise on 2019-10-08. [Read the original](https://1851franchise.com/jimmy-johns-has-a-new-bite-on-the-menu-small-sliders-2711235).*

## Story

Whether this new debut is in response to Subway’s recent addition of sliders to the menu , Jimmy John’s has just entered the arena by adding a smaller and less pricey sandwich to its menu––but permanently, according to Nation’s Restaurant News .

The Little John sandwiches, which are 6.5 inches long compared to the standard 8-inch sandwiches, will be sold for $3. Customers will be able to order any of the sub shop’s Original sandwiches , one through six on the menu, along with the JJ BLT in the smaller size. To help spread the word of its new menu addition, Jimmy John’s promoted its new sliders with the help of rapper and musical artist Lil’ John .

“Everything our customers love about Jimmy John’s sandwiches can be found in the all-new $3 Little John,” said Jimmy John’s Chief Marketing Officer John Shea, according to the article.

Let’s cut to the chase, people love to snack. Subway and Jimmy John’s are satisfying “American’s burgeoning habit of between-meal snacking,” the article says––except Jimmy John’s is doing so permanently.

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- menu pricing (topic)
- Subway (company)
- new menu item (topic)
- Jimmy John's (company)
- competition (topic)
- snacking trend (topic)

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Originally reported by 1851 Franchise (https://1851franchise.com/jimmy-johns-has-a-new-bite-on-the-menu-small-sliders-2711235). Summarized by Burnaze (https://burnaze.com/article/4e50d8f9-8183-44d1-b9c4-34f82be22d44).